Archive of all Kellogg's articles – Page 7
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News
Changing breakfast habits hit big three cereal players' sales
Changing habits at Britain’s breakfast tables have shrunk sales and profits at all three of the UK’s biggest cereal player
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Kellogg's sales continue to slide in the UK
A declining UK cereal market continues to hamper sales at Kellogg’s as its Special K, All Bran and Crunchy Nut brands fell out of favour with shoppers.
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Kellogg appoints former Coke and AB InBev exec as CEO as Bryant retires
Kellogg CEO John Bryant is stepping down from the helm of the global cereal and snack supplier next week after seven years in the role
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Kellogg’s taps unicorn craze with Unicorn Froot Loops
The multicoloured ready to eat cereal will be available in Asda from late September
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Kellogg’s ramps up nut content of Crunchy Nut by 25%
The cereal brand is the third biggest in the UK, but its value last year fell by £5.4m to £72.7m
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News
Cost savings drive Kellogg’s profit improvement as sales continue to slide
Kellogg’s has posted a 6.9% rise in comparable second quarter operating profit despite another slump in net sales.
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Pringles adds street food-style limited edition flavours
The brand has also launched its Music Speakers push for the seventh year running
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Kellogg’s cuts sugar and adds nutrients to cereal bar range
Sugar in the three-strong lineup has been axed by an average of 21% per variant
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Kellogg’s unveils £3m Special K digital push to ‘bust myths’
Presenter and ex-model Katie Piper is the face of the campaign
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Kellogg’s kicks off ‘ultimate’ Crunchy Nut fan campaign
The #TastesTooGood competition is part of a £6m investment in the cereal brand for 2017
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Kellogg profits grow faster than expected but UK drags on group sales
US food group Kellogg has beaten profit expectations in the fourth quarter despite revenues falling for the eighth reporting period in a row, with conditions particularly difficult in the UK.
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Comment & Opinion
Kellogg’s, Breitbart and the pitfalls of programmatic ads
The cereal maker is facing a boycott after pulling its advertising from the US site
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News
Kellogg's and Nestlé under fire for sugar variations globally
A World Action on Salt & Health survey looked at 19 Nestlé and Kellogg’s products from 29 countries
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ASA labelled 'toothless' after dropping Kellogg's ad probe
The Kellogg’s Great Starts Olympic ad attracted a complaint to the ASA last month
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Kellogg sales fall as challenging UK market bites
US food giant Kellogg has blamed tough conditions in UK supermarkets for its seventh successive decline in quarterly sales.
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Kellogg's pledges breakfasts for 100,000 British children
The cereal giant is also encouraging its staff to volunteer with FareShare
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David Lawlor takes over as Kellogg's UK & Ireland MD
He comes from the company’s Russia operation to replace Jonathan Myers
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Kellogg’s cereal hub snapped up for £23.5m
Real estate investment trust Tritax Big Box has purchased a huge Kellogg’s distribution hub in Manchester for £23.5m
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News
Kellogg’s profits improve in Q2 but Brexit to dent revenues in year ahead
Kellogg’s has boosted profits but sales continued to fall, with weakness in the UK cereal market and the Brexit vote to cause greater currency disruption than expected.
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Kellogg’s rapped by ASA over unclear Special K claims
The watchdog received a complaint from a consumer about two ads for the brand