Long reads – Page 204
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Analysis & FeaturesMarketing to mums in 2016
Patronising stereotypes may persist but there is growing momentum to address the subtler realities of being a new parent
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Analysis & FeaturesBreak silence on food crime, industry told
Not enough intelligence sharing, warns National Food Crime Unit
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Analysis & FeaturesHow to get a listing and lose one: lessons from the trade
Conference advises to stop worrying and love those range reviews
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Analysis & FeaturesThe disrupters: the best businesses shaking up grocery
Disruptive is the hottest buzzword in business. Veering out of leftfield, a disruptive business is innovative and clever
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Analysis & FeaturesRetailers ramp up multibuy deals on sweet Easter treats
Easter is early this year, and retailers have responded with a marked increase in promotional activity on sweet treats
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Analysis & FeaturesCheap oil brings 5% drop in farm inputs
The falling cost of key inputs offset some of the price cuts seen by dairy, pork and sheep farmers
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Analysis & FeaturesBritain's Biggest Brands 2016
Market headwinds have led to a £400m decline for the top 100, but some are still sky high. How?
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Analysis & Features18 - Robinsons
A tough year for Britain’s biggest squash brand, which has seen its SKU count reduced in the supers
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Analysis & Features25 - Heinz Beanz
Beanz are sliding off the menu: the brand’s volumes are down 4.5%…
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Analysis & Features29 - Whiskas
It’s enough to make you cough up a fur ball. Britain’s number two petfood brand has had £29.4m swiped from its sales
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Analysis & Features30 - Heinz Soup
Heinz Soup was always fighting an uphill battle for growth. It’s lost £10.8m, with unit sales down 6.4%
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Analysis & Features33 - Heinz Sauces
Tomato Ketchup, which accounts for two thirds of the total, is holding its own
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Analysis & Features35 - Doritos
When it comes to NPD gambles, the stakes don’t get higher than Doritos Roulette
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Analysis & Features37 - Haribo
The sector’s biggest brand has managed to grow value ahead of volume, adding almost £10m
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Analysis & Features38 - Comfort
Comfort’s value at the tills has grown by £11.4m despite a 2.1% drop in units sold
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Analysis & Features50 - Aunt Bessie's
Trading has been tough for Aunt Bessie’s. The brand, owned by William Jackson Food Group, lost £26.4m
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Analysis & Features59 - Alpro
The Alpro juggernaut showed no signs of slowing down in 2015, following 2014’s 24.7% jump in value sale
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Analysis & Features71 - PG Tips
PG Tips’ standing in the top 100 is plummeting as black tea falls out of fashion
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Analysis & FeaturesWill Whole Foods Market 2.0 be a world of tattoos & tastings?
Store sales are down at ‘America’s healthiest grocery store’. Will a smaller, more budget-friendly format put them back on the right track?