Long reads – Page 239
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Analysis & FeaturesPace of life pushes breakfast on the go occasions up 13%
Retailers and suppliers tap into on-the-go trend as consumers demand more food on the move
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Analysis & FeaturesCan breakfast drinks really hit £100m in the next five years?
Sales of Weetabix On The Go and Fuel10k are rising, but how many more Brits can be convinced to drink their breakfast?
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Analysis & FeaturesBelvita bucks soft breakfast biscuit market with £9m rise
Value and volume sales are falling, but a stream of NPD helps market leader Belvita grow
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Analysis & FeaturesEggs, bacon and bangers boom as protein craze gathers pace
Occasions featuring eggs, bacon, sausages and beans are on the rise as Brits’ views on healthy eating change
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Analysis & FeaturesCock-a-doodle-do! Kellogg’s triples ad space spend
Kellogg’s splashes out on ads featuring its cereal range as breakfast’s biggest advertisers cut ad spend by 7.8%
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Analysis & FeaturesDiesel pump prices unlikely to drop much further
Diesel is cheaper than unleaded for the first time since 2001. But prices are unlikely to fall further
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Analysis & FeaturesPromotional turbulence created by changeable weather
Changeable weather has made this a tricky summer for retailers – and has kept merchandising teams busy in store…
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Analysis & FeaturesChinese crisis batters UK grocery shares
Global markets have crashed on what’s being dubbed as another “Black Monday” on the stock market, with the FTSE 100 down to its lowest level since 2012.
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Analysis & FeaturesOrange supply squeeze puts pressure on juice suppliers
An expected shortage of fresh oranges from Spain is set to squeeze juice supplies
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Analysis & FeaturesAsda Extra Special Stuffed Chestnut Mushrooms: acid test
While fresh mushroom sales dipped 2.5% last year, they outperformed the declining fresh veg category…
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Analysis & FeaturesMorrisons' Milk for Farmers: will shoppers really pay more?
New consumer research suggests many support Morrisons’ Milk for Farmers. But will that translate into actual sales?…
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Analysis & FeaturesLoyd Grossman Pan Melts: acid test
Introduced alongside three other flavours – Wild Mushroom & Creamy Mascarpone
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Analysis & FeaturesCan Andy Clarke deliver recovery with Asda backs to the wall?
Clarke promises turnaround after worst performance in its history
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Analysis & FeaturesWhat the Large Hadron Collider means for grocery
You wouldn’t think the Large Hadron Collider had much to do with the food & drink industry……
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Analysis & FeaturesScreenagers as shoppers: how to target Generation Z
Permanently glued to their smartphones, Generation Z should be an advertiser’s dream…
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Analysis & FeaturesClarke relies on green shoots as Asda reaches ‘nadir’
Andy Clarke today confidently declared that the worst was now over for Asda
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Analysis & FeaturesPick Your Own Offers allowing Waitrose to scale back deals
Waitrose has been attracting plaudits for its innovative Pick Your Own offers initiative…
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Analysis & FeaturesWhat does Coca-Cola's €28bn bottling mega-merger mean?
What does the €28bn bottling mega-merger mean to Coca-Cola, its customers and consumers?…
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Analysis & FeaturesHas the traditional loyalty scheme passed its sell-by date?
A new report warns plastic points are out and smartphones are in
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Analysis & FeaturesCoca-Cola European Partners 'set to fire up new era of NPD'
Last week’s €28bn mega-merger could help drive greater brand development away from Coca-Cola’s core carbonated products





