Long reads – Page 78
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Analysis & FeaturesCulture war: should British brands fly the union flag on packaging?
The newest front in Britain’s culture war is seeping into food and drink. So should brands adopt the union flag on packaging and marketing – or steer clear?
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InterviewsBig interview: Carlsberg Marston’s boss Paul Davies on why he’s not giving up on beer
The boss of Carlsberg and Marston’s JV is feeling positive as San Miguel soars, its core pilsner brand recovers and plastic gets the chop. What’s next?
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Analysis & FeaturesNew and improved products that will escape the HFSS ad ban
Food brands are looking to stay below the government’s HFSS threshold with new products and reformulated lines
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Analysis & FeaturesHow will consumers view JBS’s acquisition of plant-based Vivera?
The plant-based deal has already provoked ire on social media
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Analysis & FeaturesNo rest for the WKD: SHS Drinks on 25 years of alcopops
WKD is 25 years young. It’s stayed relevant by moving with the times, and joining forces with Love Island, says SHS Drinks MD Marcus Freer
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Analysis & FeaturesWhat’s the plan for Sainsbury’s following £261m loss?
Simon Roberts insists the business ‘is in good shape and has lots of potential’. How is he planning to bounce back?
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Analysis & FeaturesThe future of deposit return schemes could be digital, here’s why
Delays, government infighting, industry concerns: the rollout of a DRS has caused havoc. Could a digital element be the solution?
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Analysis & FeaturesFrom waste stream to mainstream: the rise of refillable products
Packaging-free trials are on the rise across the mults. But can they work at scale? And is consumer demand sufficient?
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Analysis & FeaturesWeezy 15-minute grocery delivery review: does it deliver?
With plans to open 40 more fulfilment centres by the end of the year, Weezy is picking up speed
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InterviewsJustin King: why I’m investing in Snappy Shopper
Rapid delivery players’ dark store models cannot compete against a Snappy-powered independent convenience store, says King
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Analysis & FeaturesAs CBD novel foods deadline passes what are the category’s prospects?
CBD brands have had more than a year to sort out their novel food applications, but only three have made the grade so far. What’s going on?
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InterviewsTrewin Restorick big interview: the charity CEO who likes breaking rules
The Hubbub founder has taken flak for his commercial approach to sustainability. Now he’s upsetting the waste management industry, too
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Analysis & FeaturesHow does Leon fit into Zubin and Mohser Issa’s master plan?
The restaurant brand suits forecourts but not Asda, say analysts
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Analysis & FeaturesInside the big supermarkets’ most eco-friendly stores
To mark Earth Day 2021, here’s a look at some of the big retailers’ most eco-friendly stores and the initiatives they’re testing out inside them
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Analysis & FeaturesEarth Day: The food & drink brands on a mission to save endangered species
To mark Earth Day 2021, we look at four companies that have built their branding – and ethos – around animal conservation
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InterviewsBig Interview Louise Hoste: How Spar evolved throughout coronavirus
Across an extensive grocery career, with spells in wholesale and convenience, as well as commercial and marketing roles, it was 2019 when Louise Hoste set her sights on Spar
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Analysis & FeaturesHow sports sponsorship is upping its game for a post-Covid world
The pandemic has kept sports fans away from stadia – but fresh marketing opportunities have emerged as more people watch from home and embrace innovative technology. So how is the world of sports sponsorship likely to change for fmcg brands?
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Analysis & FeaturesHas Morrisons proved paper bags are more sustainable?
Both paper and plastic industries want more detail on its research
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Analysis & FeaturesSeaspiracy: does MSC need to change after damaging Netflix documentary?
Netflix’s controversial film takes aim at fishing as a whole, but also accuses the MSC of inadequacy on bycatch and overfishing
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Analysis & FeaturesDiversity: how much progress has fmcg made?
The Black Lives Matter protests of last summer saw businesses across grocery pledge serious action on inclusion – across race, gender and sexuality. So how have those pledges translated into action?





