Brinsley Dresden
Comment and OpinionWhat changes to advertising codes mean for no & low-alcohol drinks
CAP and BCAP acknowledged the wording of certain rules threw up barriers for the promotion of low-alcohol drinks, says Brinsley Dresden, partner and head of advertising law at Lewis Silkin
Comment and OpinionThe five factors that will shape fmcg advertising in 2022
From the crackdown on HFSS promotions to a rise in influencer marketing, 2022 has much in store for the ad landscape, says Brinsley Dresden, head of advertising law at Lewis Silkin LLP
Comment and OpinionWhat we can learn from contrasting ASA decisions on ‘green’ almond milk ads
ASA inquiries into ads from Alpro and Plenish offer a guideline on how to avoid being rapped for unsubstantiated green claims, says Brinsley Dresden, partner and head of the advertising & marketing team at law firm Lewis Silkin