Brinsley Dresden
- Comment and Opinion
What changes to advertising codes mean for no & low-alcohol drinks
CAP and BCAP acknowledged the wording of certain rules threw up barriers for the promotion of low-alcohol drinks, says Brinsley Dresden, partner and head of advertising law at Lewis Silkin
- Comment and Opinion
The five factors that will shape fmcg advertising in 2022
From the crackdown on HFSS promotions to a rise in influencer marketing, 2022 has much in store for the ad landscape, says Brinsley Dresden, head of advertising law at Lewis Silkin LLP
- Comment and Opinion
What we can learn from contrasting ASA decisions on ‘green’ almond milk ads
ASA inquiries into ads from Alpro and Plenish offer a guideline on how to avoid being rapped for unsubstantiated green claims, says Brinsley Dresden, partner and head of the advertising & marketing team at law firm Lewis Silkin