All New product development articles – Page 153
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NewsNexba expands functional drinks offering with nootropics range
The drinks were suitable for everyone ‘from the health-conscious consumer to the person looking to feel good, improve focus and be calm’, said Nexba
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NewsLow & no RTD cocktails startup Swish enters market
It claims to offer ‘a menu of reimagined classics’, crafted in collaboration with mixologist Rich Woods
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Comment & OpinionAn open letter to Kellogg’s on its failed challenge to derail the Nutrient Profiling Model
Kellogg’s: you may be right about the NPM, but the health of our population is more important than the health of your profits, says Melissa Sharp, co-founder of Modern Baker
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NewsKind targets health-conscious shoppers with lighter Thins snack bars
Despite weighing in at under 100 calories each, the bars are classified as HFSS in line with the wider Kind range
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NewsNestlé ditches non-HFSS ‘Simple One’ Shreddies after just one year
Nestlé introduced the NPD, which was made with just four ingredients – wholegrain wheat, fruit purée, date syrup and salt – in April 2021
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NewsSoda Folk reformulates root beer flavour and adds new ‘hero’ to packs
The brand has reduced the sugar content in the new formulation by 63% and has rebranded the packaging
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NewsPlant-based brand This launches branded sandwiches and snack pots into WH Smith
No other brand was “providing its products in a branded, sauce-accompanied snack pot as a plant-based food-to-go solution”, said This.
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NewsThe Collective launches pair of dairy-free Suckies pouches for kids
The dairy-free pouches will be available in two flavours; strawberry and peach & apricot
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NewsLittle Moons adds Iced Latte flavour to mochi ice cream range
Little Moons co-founder Howard Wong said the brand was “dedicated to our mission of shaking up the ice cream category”
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NewsPot Noodle adds Doner Kebab flavour and reformulates block noodle range
The block noodle category had seen a ‘surge in popularity due to people continuing to work from home’, said Pot Noodle
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NewsDel Monte challenges Heinz with move into ketchup and BBQ sauce
The brand has created a quartet of sauces
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NewsNestlé quark brand Lindahls Kvarg launches big pot format
The pots are available in natural, raspberry and white chocolate flavours with between 50g and 53g of protein in each pot
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NewsStartup Insane Grain to challenge Nik Naks with non-HFSS Knobbly Sticks
The snacks promised to deliver on both taste and texture, said Insane Grain
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NewsHeinz Beanz Protein Pots pulled after less than two years on market
The pots were launched in early 2021 as part of Heinz’s ongoing ‘Beanz Liberation Exercise’ push
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NewsVimto eyes move into energy drinks with trademark application
Owner Nichols has applied to register the name ‘Vimto Energy’ as a trademark with the International Property Office
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NewsMcVitie’s takes fresh crack at a healthier digestive with Wholesense launch
Its new non-HFSS digestive biscuit – Wholesense Digestives – is claimed to offer 30% less sugar and 50% more fibre than its standard counterpart
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Comment & OpinionWhy we should be using social media to inform NPD
There is a treasure trove of opinion on social media that could take much of the sting out of innovation, says Mike Tapp, data director at Capture Intelligence
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NewsThis takes plant-based products into freezers for first time
The introduction of chicken-style tenders and nuggets to the range aimed “to answer the demand for a wider variety of convenient and high-quality plant-based options”
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Analysis & FeaturesInnovations in strawberries & cream, plus more products celebrating Wimbledon
Britvic’s Robinsons has ditched its sponsorship of the Wimbledon Open after 86 years, but new products are popping up left and right to celebrate the return of the iconic summer tournament
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NewsHorlicks unveils ‘Healthy’ quartet of powdered shakes
The Horlicks Healthy range comprises four flavours offering “a blend of carefully selected vitamins, minerals and functional ingredients”