Organic food brand Roots & Wings has taken its first venture into the meat category with the launch of a new sausage range.
The brand, founded by former Duchy Originals CEO Belinda Gooding, this week launched a free-range pork and herb chipolata (rsp: £3.29/10-pack), and a traditional pork sausage (rsp: £3.29/10-pack), which have gone into Ocado.
The launch of the products was “a natural evolution” for the brand, said Gooding.
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