All news articles – Page 3759
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Scotco promises to addvalue
Scottish Courage is promising to bring new cider products to market before Christmas, as part of its campaign to add value to the sector.The company revealed it was working on several projects involving premium brand extensions to existing...
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Administrators hope to keep Frank Rowe going
Flower and plant supplier Frank Rowe has been forced into administration and made 17 of its 47 staff redundant, but administrators plan to sell the business as a going concern.Since 1999, the Somerset-based family-run company faced sales to its...
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Ready Brek grows serious for an adult market
Weetabix is giving Ready Brek its first adult makeover in a bid to tap into a more grown-up market.Ready Brek Seriously Oaty has a thicker texture and a greater taste of oats than the original Ready Brek to appeal to adult palates. The brand...
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Tesco aiming toprove the case for RFID
Tesco will conduct a series of pilots to radio-barcode plastic trays and dollies at its RDCs in coming months in order to demonstrate the business case to sceptical suppliers.Although Tesco had been aiming to get the first wave of suppliers on...
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Bread gets all shook up over The King
Allied Bakeries has ditched Kingsmill brand ambassadors Mel and Sue – and replaced them with The King.The baker is aiming to rock its competitors with a new £7m campaign featuring a new TV ad starring a young Elvis lookalike.Hitting...
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Amarula’s challenge
Cream liqueur brand Amarula is hoping to steal share from market leader Baileys with a £500,000 advertising campaign in the run-up to Christmas.Distributor First Drinks Brands is launching a press campaign, featuring an image of an escalator...
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Vine connections scoop key award
How a business can benefit from advice gained from Leading Edge. Ronan Hegarty reportsJules Starck, marketing manager for London-based fresh produce supplier Valley Grown Salads, has picked up the Leading Edge Member of the Year...
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The key initiatives that have been driving the top societies forwards
AcquisitiveThe last two years have seen accelerated consolidation in the c-store market and co-ops have led the way.Most aggressive is the Co-operative Group, which kicked off its shopping spree in April 2002 with the acquisition...
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Christmas beer ‘disaster’
Most wholesalers suffered as a consequence of the supermarkets’ price war on beer last Christmas and fear it will be at least as bad again this year.At least one major player is also threatening to delist two leading brands as a...
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Czech beer’s UK launch
A newly formed company is hoping to cash in on healthy demand for imported beers with the launch of a Czech lager in the UK.
Grayrose Trading is to import and distribute Hedge, a pils which is already sold in the Czech Republic and Germany with… -
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Coolers from The Big J
Fruit smoothies specialist The Big J is extending its repertoire with a new range of juice and water drinks.The new brand, called Coolers, will go into Sainsbury this month and the company claimed it would answer the growing consumer demand for...
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Mini expert gets big Pepsi job
Pepsi UK has chosen Sandra de Jesus as marketing manager for drinks brands including Pepsi and 7UP, the latest appointment in a recent expansion of its marketing division.It said boosting the division’s size was necessary because of an...
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A bit weighed down?
They’ve made huge strides but can the co-operative societies continue to flourish? Elaine Watson and Rod Addy reportModernise or die was the stark message of the Co-operative Commission report into the co-op movement in 2001. Three...
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Wusu bought
Carlsberg, the Danish brewer, has bought a 34.5% stake in Wusu Brewery in north west China. The Wusu Brewery has a capacity of 2.5 million hl and a 60% market share in the region. “The acquisition is a step further in fulfilling Carlsberg’s...
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Price bows to brand loyalty
The shoppers we spoke to were principally buying for children’s lunchboxes. Mothers were looking for the packs they knew their children liked as well as keeping an eye open for any offers. Multipack crisps and snacks were located...
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Creative thinking inside the box
The luxury end of the boxed chocolate market is doing well while twist-wrap variants continue to prove popular says Jackie DavidThe urging by government and health professions that we should eat less sweet stuff isn’t the most helpful...
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Mark hails English meat brand
Meat bosses will back a new quality mark for English beef and lamb with a multi-million pound TV-led advertising campaign in the spring.The campaign, which is part of a drive to give English red meat the sort of high profile enjoyed by Scottish...
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taking ownership of the brand promise
from Richard Finch, sales director, The Blue Water AgencySir; The problems of maintaining stock levels highlighted in The Grocer 33 survey and your article (JS falls down on stocks, The Grocer, September 18, p4-5) is a symptom of a...
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Team talk: Food Brokers
>>victor and toby cracknellDesmond Cracknell brought the American food brokerage system to the UK in 1961 when he founded Food Brokers.Today, the sales and distribution company is still family-owned, has a yearly turnover...
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healthy nutrients will be a casualty
from Brian Walters, vice president, Farmers’ Union of WalesSir; The FUW shares your concern over the government’s traffic light labelling proposals. The Grocer is right to highlight the fact that dairy products and bacon are...