All news articles – Page 3836
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News
Botham is bowled over by Vitaminsmart range
Cricket legend Ian Botham is to use his big hitting credentials to support one of UK grocery’s newest brands.The former England all-rounder will be the face of Vitaminsmart wellbeing soft drinks. His familiar features, known to millions of...
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Lux brings out a star
Sex and the City star Sarah Jessica Parker has signed up as the new face of bath and shower range Lux.The actress is fronting a new ad campaign entitled ‘Brings out the star in you’, part of a £7m spend behind the Lever Fabergé brand.On TV...
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Chicago Town chases the cops
Schwan’s is throwing its Chicago Town frozen pizza brand on the retro bandwagon with a new TV campaign which breaks tomorrow (Sunday, March 14).The new support, which the company claims takes a “radically different” approach to existing pizza...
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Milk fixtures get churning
The quest for added value is adding some cool to the milk shelf. Ed Bedington reportsOnce upon a time, there was a pint of milk or a four-pint flagon – and that, to be frank was as exciting as it got. The last biggest innovation in...
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Nisa-Today’s goes for planogram cool
Nisa-Today’s has upgraded its online planogram service for chilled and frozen to incorporate local purchasing trends. The new online service, which is available free to all members, creates a bespoke planogram which is based on the store...
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Dasani inquiry
Coca-Cola ignored senior buyers’ concerns over its attempts to flog ‘tap water’ brand Dasani as a premium bottled H2O.Now industry experts are warning that the newcomer could become one of the quickest marketing flops in British retailing...
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Fairtrade hits at ‘dead end’ slur
Fair trade organisations and retailers are enraged by a report from the Adam Smith Institute that claimed fair trade was doomed to failure and offered “cures that are worse than the disease” because it ignored market realities.The report,...
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Disco deal
Ahold has reached agreement with Chilean retailer Cencosud on the terms of a $315m sale of its controlling stake in the Argentine supermarket chain Disco.But Ahold said it would first need to address certain Argentine and Uruguayan court...
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TV debut for the gecko
South African wine Kumala is launching its first TV ad campaign next week.Brand owner Western Wines is pumping £700,000 into a 20-second commercial for its flagship brand. The ad will appear in the Midlands and Central TV regions and features...
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Doubting the dilutable
Buyers have expressed doubts that consumers will be able to differentiate Britvic’s new Robinsons for Milk dilutable squash from milkshake lines.Rolling out next week, the soft drinks specialist’s new line, which contains 10% fruit juice, comes...
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Sainsbury’s mango scrum down
Importers are getting creative in a bid to boost mango consumption in the UK.Birmingham-based importer Minor, Weir and Willis, the UK’s biggest handler of fresh mangoes, is set to work closely with Sainsbury to organise a number of instore...
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PG Plunger drops out of sight
Unilever is pulling the plug on its PG Plunger loose tea concept after sales failed to reach the company’s expectations.The product had been a bold move by the food giant to inject some life into the flagging hot beverages market, which last...
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Kitching goes Dutch in new Interbrew role
Steve Kitching, managing director of take home sales at Interbrew UK, is moving on to become country manager for the Netherlands.He has worked in the UK business for the last 18 years. He joined Whitbread’s take home division in 1985, working...
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Excelling in their field
Innovation, diversification and commitment are the hallmarks of the NFU Excellence Awards national winners. Julian Hunt reportsTake a carrot grower, a cheese producer and a farm shop retailer, and what do you get? Three of the...
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Spotlight on Fairtrade products
>>TESTING HOW STORES PERFORM ON A THEMED SHOPPING BASKETOne week into Fairtrade Fortnight and our shoppers went in search of goods that guarantee a profit for their producers in the developing world.No retailer checked in...
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Named: the first five Safeways to switch
Morrisons has revealed the five Safeway stores which will initially be integrated into its estate at the start of a £1.5bn conversion programme.After taking control of Safeway on Monday, Morrisons said medium-sized stores would be rebadged as...
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Be a more flexible friend
In her first monthly column for Careers File, Christine Hayhurst outlines some smart ways to encourage mothers back to work, enabling them to balance career and home commitmentsDuring the recent TV series of ‘I’m a celebrity, get me...
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Get ready for the great rush
The Adminstore deal has been waved through. Brace yourself, says John WoodThe steady trickle of takeovers in the c-store sector has long been a concern to independents and their advocates, but the OFT’s decision to wave through...
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Standardsin harmony
UK companies will move a step closer to global data synchronisation with the launch of the UK’s first standards compliant data pool this year.Owned and operated by standards body the e.centre and developed by Global eXchange Services, the pool...
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Wotsits hots things up
Walkers is ploughing £4m behind Wotsits and Square Crisps in a bid to take both brands to a wider audience.Wotsits is getting a new Flamin Hot variant and improved Really Cheesy flavour, while Square Crisps is getting new pack designs and...





