All news articles – Page 3993
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Velvet's new bottom line tactic
Mary Carmichael Naked bottoms of all ages are the focus of a new £15m marketing campaign for Velvet toilet tissue, which encourages consumers to Love your bum'. It is the first time adult posteriors have featured in advertising for any...
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Who will get the break?
Suppliers are gunning for Morrisons. Consumer opinion is mixed. As for shareholders, a cash-based killer offer from Wal-Mart would be hard to turn down, but can they afford to gamble? With speculation as to who will buy Safeway changing daily, it is...
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Somerfield says brewers must share flak
Rosie Davenport Somerfield has defended its decision to slash the price of beer to a record low over Christmas, blaming brewers for chasing volume in the market. The retailer hit back at criticism for pricing a 24-pack of Carlsberg at £8.99,...
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Sir John calls for tighter chain controls
Julian Hunt Food manufacturers and retailers have been urged to do more to protect the integrity of their raw materials supply chains. Speaking at the City Food Lecture, Sir John Krebs, chairman of the Food Standards Agency, said the current...
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Cereal Partners
manufacturer Cereal Partners brand Cereal bars agency Saatchi and Saatchi budget undisclosed TV ads for the new cereal bar range based on the Cheerios, Golden Grahams and Nesquik brands feature a small boy dressing up as Elvis...
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Salmon farmers watch Chile
Kit Davies & Nicki Holmyard Hackles are being raised among Scotland's salmon farming industry at the threat of cheaper fish from Norway being allowed into the EU. According to Scottish sources, Brussels has been making noises that it is set...
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Facing up to cider fun
Merrydown Vintage Cider is launching an ad campaign featuring work by a team of illustrators. The "upside down" creatives are a visual take on the drink's name, and feature different faces looking Merry' with a full glass or Down' with an...
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Conversion to take six years'
Elaine Watson Tesco's aim to convert half the One Stop/Day & Nite estate to the Express format in four years looks overly ambitious, according to a new IGD report. In Convenience Retailing: Implications of Market Consolidation, IGD claims...
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Deals get cut to size
Supplier negotiations are becoming more complex as the multiples push for format-specific deals with one-size-fits-all thinking being scrapped says Elaine Watson What's the difference between a Tesco Extra and a Tesco Metro? Right now, not much,...
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EARLY DECISIONS ARE KEY TO SUCCESS
from Tim Nicol, joint MD, The MIH Centre, Covent Garden, London Sir; re The Value of Failure (The Grocer, January 4, p27). Simon Mowbray raises some interesting issues about NPD failure, but may have understated the size of the problem....
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Express fails to dent high street
Tesco's first standalone Express is exceeding sales targets, according to the company, but its customer research suggests Value lines should be added to the range. Customers surveyed during December said their main reasons for shopping at the...
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Waitrose eyes factory gate
Waitrose is exploring opportunities to implement factory gate pricing and open book costing with suppliers. Director of buying Angela Megson said talks were at an early stage: "Our supply chain team has been working with a number of suppliers to...
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The suppliers' favourite
Siân Harrington Morrisons is the overwhelming first choice of suppliers in the battle to win control of Safeway. Brand manufacturers and own label suppliers contacted by The Grocer expressed deep concerns about the power of Sainsbury and...
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FDF to put spotlight on insurance hikes
The Food and Drink Federation has added its voice to a furore over spiralling insurance premiums after surveying its members. Food and drink suppliers reported hikes in property, business and employer liability insurance across the board. ...
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Finding staff, that's the trouble
John Wood visited Belfast to find out more about the unique problems and challenges faced by Northern Ireland's independents Independent retailers on the mainland would identify with the day-to-day concerns of their counterparts in Northern...
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Yazoo school first kicks in
Flavoured milk drink Yazoo is kicking off a new promotion for the brand after joining forces with the Schools Football Initiative (SFi). It is Yazoo's first sponsorship link up and will include joint promotional activity with SFi's major...
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Monk to leave Golden Wonder
Simon Mowbray Golden Wonder chief executive Paul Monk is leaving to set up his own venture capital company. The move comes after Monk, who steered the company through last year's takeover by Middle East fmcg giant Longulf, stayed at the helm...
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Training guru hired
CTN chain Mills Group has enlisted Arcadia Group's regional training manager Fiona Green as training director to sharpen its training function. Based at Mills' HQ in Whitley Bay, Green will be responsible for identifying training needs for all...
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SCREENED, BUT NOT necessarily HEARD
from Chris Arnold, creative partner, Feel Agency, London Sir; Siemon Scamell-Katz's letter (The Grocer, January 4) really hit the nail on the head. Having worked at a number of big above-the-line agencies as an integrated creative director...
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Highlights of new rights
Get set for a new barrowload of workplace legislation kicking in this year including a tranche of family-friendly employment rights says Steve Crabb, editor of People Management Last year saw a number of significant additions to the mountain of...