News – Page 38
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NewsThe Collective launches major ‘masterbrand’ marketing push
The campaign is covering 1,222 sites across the UK with a reach of 19.4 million people, the brand says
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NewsPeperami launches Vegerami meat-free sticks made with pea and wheat protein
They hit Tesco this week (9 May) in packs of three, with a wider retail launch to follow
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NewsHeck posts growth but warns of future impact from rising costs
The North Yorkshire-based supplier saw year-on-year turnover rise by just over £1.6m to £27.7m
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NewsKabuto Noodles rebrands and gives core noodle pots non-HFSS reformulation
The brand said it planned ‘to change perceptions of the instant noodle category’ with its new-look range
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NewsThe Vegetarian Butcher adds Mexican-inspired plant-based chicken pieces
The NPD would ‘cater to the nation’s love for chicken-based meals’ and help retailers meet the ’increased consumer demand for plant-based experimentation’, it said
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NewsSamworth Brothers-backed brand launches plant-based meal kits into stores
It will be donating 5% of profits to The Flavourists Fund, which aims to inspire people to enjoy healthy, budget-conscious and environmentally-friendly food
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NewsOggs to challenge Crackd with vegan scrambled egg alternative
Oggs said a growing number of vegans were missing eating eggs for breakfast
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NewsCrosta & Mollica adds HFSS-compliant plant-based Vegana Pizza
The NPD features the brand’s ‘signature sourdough base’ covered with a tomato and caramelised balsamic onion sauce
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NewsSeedrs and Vevolution form partnership to boost plant-based start-ups
Crowdfunding platform Seedrs and plant-based investment marketplace Vevolution have formed a partnership to boost early stage investment in UK vegan start-ups
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NewsFinnebrogue launches new plant-based Better Naked sauces into Tesco
The flavoured sauces include two mayonnaises and two ketchups
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NewsMeatless Farm debuts plant-based steaks
They are soya and gluten-free, and are touted as containing over 15g of protein per fillet
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NewsBold Bean Co launches jarred beans range into Waitrose
‘We are delighted to be the first jarred beans to enter a major supermarket in the UK,’ said the brand
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NewsOne Planet Pizza launches quartet of frozen SKUs into Asda
The listing forms part of Asda’s Nurture Programme, an incubator scheme recently launched by the retailer to support emerging brands
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NewsSelfridges launches sustainable pop-up featuring 3D-printed plant-based meat developer
The pop-up concept also examines future shopping habits and showcases innovative tech
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NewsHeura smashes €1m crowdfunding target as thousands invest in plant-based brand
Its second ‘Equity for Good Rebels’ campaign on the Crowdcube platform saw the Spanish-headquartered business reach its €1m goal in just 30 minutes.
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NewsWhite Rabbit secures £1.1m funding to boost NPD and marketing
The investment, made by Guinness Asset Management, would help the brand launch new products into multiple categories and boost its marketing presence with an above the line campaign, said White Rabbit
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NewsBranston to develop potato protein for use in plant-based food
Branston will also open a £6m extraction facility in Lincolnshire to bring the protein to market
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NewsBerry Gardens and JFC partner in trials of vertically grown strawberries
If successful, the initiative would extend the British strawberry season to all year round, the businesses say
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NewsFlora unveils new TV ad pushing plant-based and ‘100% natural’ credentials
It is the brand’s first appearance on TV screens since 2019
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NewsNurishh expands plant-based cheese alternative range
Nurishh has announced two new additions to its range of products, Plant Based Garlic & Herbs Spread and Gran Vegiano