AF Blakemore has extended its partnership with Moto Hospitality, the UK’s largest motorway service area operator, for another three years.
The renewal builds on eight years of collaboration. During this time, AF Blakemore had provided a multi-temperature national distribution service across Moto’s network of 77 sites, the business said.
Through its food and retail solutions division, AF Blakemore supplies Moto’s retail and forecourt partners with impulse-led products, including tobacco, soft drinks, crisps and snacks.
AF Blakemore also provided essential operational products, including sundry and cleaning supplies, to ensure the sites operated smoothly, it said.
The company said its logistics service was “insight-led”, enabling Moto to maximise sales and plan effectively.
“We’re proud to continue our partnership with Moto Hospitality,” said AF Blakemore MD of food and retail solutions Lawrence Shirazian.
“This extension reflects the strength of our collaboration and our shared ambition to drive efficiency, innovation and value. We look forward to building on our success and supporting Moto’s customer-first approach.”
Moto Hospitality trading director for retail and fuel Nikki Rogers added: “AF Blakemore has been a trusted partner for many years. Their reliability, flexibility and insight have helped us deliver great experiences for our customers. We value the relationship and look forward to continuing our work together.”
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