Fizz Bombs, the kids’ fizzy sweet, are making a comeback after a decade’s absence as the UK’s love of ‘retro’ candy grows.
Zed Candy is turning the clock back with a redesign and relaunch of the super-sour candy, at a time when sour sweets are very much in vogue.
It also produces other child-focused candy such as Puss Balls, Blood Suckers and Snot Shots. Fizz Bombs were first launched in 1976, but left UK shelves in the mid-90s.
Donal Kavanagh, sales & marketing director at Zed Candy, said: “Many people will remember Fizz Bombs with great affection and we now have a golden opportunity to delight a whole new generation of kids.”
Fizz Bombs come in foil packs (rsp: 30p) and will be supported by PR and consumer sampling campaigns.
Zed Candy is turning the clock back with a redesign and relaunch of the super-sour candy, at a time when sour sweets are very much in vogue.
It also produces other child-focused candy such as Puss Balls, Blood Suckers and Snot Shots. Fizz Bombs were first launched in 1976, but left UK shelves in the mid-90s.
Donal Kavanagh, sales & marketing director at Zed Candy, said: “Many people will remember Fizz Bombs with great affection and we now have a golden opportunity to delight a whole new generation of kids.”
Fizz Bombs come in foil packs (rsp: 30p) and will be supported by PR and consumer sampling campaigns.
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