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Food sales fall after earlier Easter but shopper confidence remains weak
By Stephen Jones2026-05-12T00:01:00
The overall rate of the year-on-year decrease was distorted by a calendar change in 2026, where Easter fell in March, compared with April last year, the BRC warned
Food sales fell by 2.5% in April as shoppers continued to rein in spending as a result of the Middle East conflict, according to the latest BRC-KPMG retail sales monitor.
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