Fortnum & Mason channels northern British seaside in new summer marketing push

Fortnum & Mason marketing campaign

Source: Fortnum & Mason

Fortnum’s has partnered with photojournalist Martin Parr to recreate his iconic series of seaside shots from the 1980s, which featured beachgoers in the resort of New Brighton, Merseyside

Fortnum & Mason is channelling the “classic British seaside” in a new summer marketing push aimed at growing its reach around the UK.

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