Henry Dimbleby claims updated nutrient profiling model will be obsolete

Henry Dimbleby

Dimbleby said he believed the government would be replaced by new technology and AI firms as the key source of healthy eating advice

Former government health tsar Henry Dimbleby has predicted it will take the government “at least five years” to introduce the controversial 2018 nutrient profiling model (NPM), by which time the majority of consumers will be getting their health advice from AI chatbots rather than the government.

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