Lidl commits to supporting five million people in ‘hyper-localised’ campaign

Lidl Better Futures image

Source: Lidl

It comes after warnings that pockets of severe deprivation – often streets away from visible affluence – were being missed by supermarkets taking a broad brush approach to charitable efforts

Lidl has committed to providing ‘hyper-localised’ support to five million people by 2030 in a project aimed at tacking pockets of deprivation across the UK.

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