The Scottish Wholesale Association has launched a new website to “empower the industry and enhance member experience”.
Following the introduction of a refreshed brand identity last year, the new website is designed to better reflect the wide range of work carried out by the association.
The content, which is based on feedback from members, includes access to key resources on topics such as public affairs and sustainability.
Members can also access reports, best practice guides, and information relating to the Scottish Wholesale Association’s key work areas – advocacy and engagement, sustainability, training and development, and category insight – in a new exclusive members’ area.
The website’s new design also looks to deliver clearer signposting to events, webinars and networking opportunities.
“This new hub for members, suppliers, partners, and stakeholders is a dynamic platform to share ideas and best practice, showcase the best of the industry, and signpost support,” said SWA CEO Colin Smith.
“The new website also reflects SWA’s commitment to accessibility and delivering value to the wholesale community as well as offering a streamlined, user-friendly design with improved navigation and mobile responsiveness, ensuring visitors can easily access information and resources any time, anywhere.”
He added that the wholesale trade association would “introduce additional features in the coming months”, including “more case studies centred around our core work, training opportunities and events”.
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