Tesco boss Ken Murphy admits rivals have ‘upped their game’ in supermarket price war

Ken Murphy Tesco

Tesco’s sales hit £12.3bn in the quarter as its market share climbed to 28% in the latest Kantar results.

Tesco boss Ken Murphy has admitted its rivals have “upped their game” as he revealed the supermarket was encountering “intense competition” in the price war, despite reporting first quarter like-for-like sales in the UK rose by 5.1%.

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