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TikTok Shop doles out £750k in support to challenger brands
By George Nott2026-02-04T16:40:00
A vertical farm-sourced sauce brand, mineral water brand and family-run fruit snack farm have been named as winners
A vertical farm-sourced sauce and dressing brand, mineral water brand and family-run fruit snack farm are among the challenger brands that have each secured a business support package worth £150,000 from TikTok.
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