Archive of all Pepsico articles – Page 15
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NewsPepsi adapting quicker than Coke, earnings updates reveal
Pepsi beat analyst expectations with a 41% jump in first-quarter net income and a better than forecast 1.6% rise
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NewsPepsiCo reveals incubator initiative for nascent brands
The Nutrition Greenhouse programme aims to support Europe-focused nutrition and health & wellness businesses
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Analysis & FeaturesPepsi's ad calamity shows the dangers of 'brand building'
Food & drink brands want to do more than just sell products - but brand building can go very wrong
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NewsWalkers to give away £2m in Pay Packet promotion
The on-pack push will offer the chance to win cash amounts equivalent to average salaries
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NewsPepsiCo plans experiential activity for all brands
Kristin Patrick said brands could no longer afford to simply rely on big-budget TV ads
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NewsPepsi Max adds Ginger variant to UK lineup
The launch of the “zingy” cola is to be supported throughout June and July
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Analysis & Features7: Pepsi
Pepsi continues to confound bearish predictions for the future of the carbonates category
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NewsFood manufacturers push for front-of-pack labelling overhaul
Move comes with Public Health England preparing to launch new sugar reduction targets across nine key sectors in the next
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NewsPepsiCo strength at home adds fizz to Q4 sales
PepsiCo boosted sales 5% in its fourth quarter to $19.5bn thanks to steady demand in its domestic US market and a 53rd week in the financial year.
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NewsWalkers kicks off Champions League TV ad campaign
A new ad features football fans gathered in a variety of locations to watch a match
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NewsDoritos unveils Heatburst duo featuring ‘chilli capsules’
The UK-exclusive NPD promises flavour followed by spicy heat
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NewsWalkers launches Champions League pack and promotion
The new 175g bag (rsp: £1.50) will roll out on 23 January…
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NewsWalkers to roll out premium Mediterranean crisps duo
NPD is based on the Lay’s Artesanas line well-established in Spain
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NewsWalkers redesigns packaging for Crinkles brand
PepsiCo-owned Walkers hopes the new packs will drive sales following a 7.1% drop in value
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NewsBuzz Aldrin lands for latest Quaker Oats campaign
The second man on the moon is the star of the push for the PepsiCo brand
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NewsPepsiCo to slash sugar, fat and salt in soft drinks and snacks
The company will reformulate the bulk of its food and drink products under its 2025 Sustainability Agenda…
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NewsQuaker adds gluten-free Oat So Simple & rolled oats lines
The NPD follows the launch of the brand’s breakfast pouch range
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NewsPepsiCo takes on Butterkist with Pop Works from the US
The ‘cinema-style’ snack is ‘wet popped’ – meaning the corn kernels expand in a kettle as opposed to hot air
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NewsWalkers rapped by ASA over unfair holiday competition
Omission of letter swap limitations from promotional material “was likely to disappoint consumers”
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NewsDoritos competition asks public to destroy a new flavour
£20,000 prize on offer for most ‘creative’ idea of how to ‘eliminate’ Sizzling Salsa or Ultimate Cheeseburger