Archive of all Pepsico articles – Page 11
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NewsWalkers celebrates local restaurants with four limited-edition flavours
A supporting on-pack promotion will offer shoppers a £5 discount at over 3,000 participating restaurants
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Comment & OpinionHow Tropicana fell victim to the war on sugar
With so much focus on sugar, PepsiCo felt selling the health benefits of juice was too much
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NewsPepsiCo sells Tropicana and Naked juice brands to PAI Partner for $3.3bn
PAI will take a 61% holding in the likes of Tropicana and Naked, as well as other brands, with PepsiCo retaining a 39% stake
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NewsWalkers targets health-conscious shoppers with calorie-focused campaign
The activity will run across multipack formats of Walkers’ Wotsits, Quavers, French Fries, Squares, Snack-a-Jacks, Frazzles and Chipsticks brands
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NewsFree-from brand Rude Health achieves B Corp accreditation
Rude Health’s certification means it joins more than 70 other food and drink businesses that meet B Corp’s standards
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NewsSoft drinks giants announce ‘endlessly recyclable’ plastic bottles
Nestlé Waters, PepsiCo and Suntory Beverage & Food Europe have developed samples for their Perrier, Pepsi Max and Orangina brands
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NewsQuaker aims to tap luxury breakfast category with NPD
The NPD would help retailers capitalise on the success of premium oats and grow their breakfast sales, said Quaker
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Comment & OpinionThe Flexible Plastic Fund could be a big moment in the battle against pollution
An impressive list of companies must work to establish a market for recycled soft plastics
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NewsSnack a Jacks to undergo non-HFSS reformulation
Kickin’ Sweet Chilli Crispies and Smooooth Caramel Jumbo Ricecakes will be the first to undergo a recipe change
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Comment & OpinionHow regenerative agriculture can help the food industry cut carbon
Tackling climate change will take a whole food chain approach and collaboration has never been more important, says Chris Daly, chief sustainability officer, PepsiCo Europe
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NewsBrands outgrowing own label for first time in six years
While private label grew in value 7% during the pandemic, branded goods outpaced them at 12%
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RankingsBritain’s Biggest Brands 2021: the top 100
The biggest food and drink brands in the UK, ranked by sales
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Analysis & FeaturesFive western food brands selling products via livestream
Selling food and drink via livestreams is big business in China, with brands shifting thousands of products in a matter of seconds, and making a lot of money doing it
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Analysis & FeaturesMarketing: How fmcg brands are taking gaming to another level
The increasingly sophisticated world of online gaming and its ever-growing popularity is giving fmcg brands new advertising opportunities. So how are they getting gamers on board?
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NewsMonster Munch goes Giant with bigger bags duo
The launch marks the first NPD from Monster Munch in a decade
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NewsPepsiCo and Beyond Meat launch ‘win-win’ Planet Partnership joint venture
The move will also see the consumer goods giant launch a new range of sustainable, ethical products
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Comment & OpinionBeyond Meat and PepsiCo’s Planet Partnership has big mutual benefits
The new company will combine Pepsi’s marketing expertise and commercial heft with Beyond’s plant protein savvy
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ProfilesMy food & drink job: Frankie Ingram, national account manager, PepsiCo
At the peak of the pandemic, Frankie co-ordinated a donation to two local food banks
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Comment & OpinionWalkers' potato play shows the benefits of cross-category collaboration on carbon
Walkers wants to bring potatoes “full circle”, using innovative new carbon capture technology
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Comment & OpinionPepsi Max rappers take on the festive clichés
Pepsi Max likes to underline its outsider cred at Christmas time, hence this ad dedicated to undermining festive clichés