All articles by Rob Brown – Page 31
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News
Brand ambassadors: sinners and saints
Sleaze doesn’t sell – which is why some brand owners are rethinking their current roster of sporting ambassadors. But, as Rob Brown and Charlie Wright discover, it doesn’t always pay to switch from sinners to saints
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Profiles
Spotlight: Interview with Eazy Cuizine founcer, James Cook
Frozen has struggled to shake its ‘cheap as chips’ tag, but Eazy Cuizine is winning sales by pushing posh frozen ready meals to c-stores. Rob Brown speaks to its founder, James Cook. It's never been easy in frozen food. Heavily discounted and hidden away at the back of stores, the ...
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News
In rude health: Holland & Barrett's Peter Aldis
Health food isn’t an easy place to be, thanks to rampant inflation, stiffening competition and the coming VAT hike. But Peter Aldis, CEO of Britain’s biggest health food player Holland & Barrett, is up for the fight. Rob Brown reports.
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News
Cash: There's an app for that
Cash, plastic and even our wallets could soon be binned as cutting edge smart phone technology gets set to transform the way we shop. It’s already happened in Japan, so when is it going to hit Britain? Rob Brown reports
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News
Has Yeo got the X Factor?
Tonight the organic sector is launching all-out assault on the mainstream as dairy supplier Yeo Valley unveils its first-ever primetime TV campaign. CEO Tim Mead tells Rob Brown how organic has reached critical mass and is on the verge of cracking the mainstream
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News
Yeo Valley blames government for organic sector’s woes
The organic sector has been let down by 30 years of government neglect, the CEO of one of the country's largest organic dairy suppliers has claimed. A lack of governance had jeopardised the sustainability of British food supply by...
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News
Are you ready for a future without water?
Drought is casting a deep shadow over the business world. But a unified voice remains out of reach, writes Rob Brown
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News
Pepsi Raw: can a cola ever be premium?
Pepsi Raw is no more. Is this just another premium concept falling foul of the recession or is poor execution also to blame? Rob Brown reports
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News
The genie in the bottle
It would take a miracle to dethrone the kings of the bottled water business. But the US company behind Bobble has a magic trick up its sleeve, writes Rob Brown
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News
Bee crisis: The buzz is back
Alarming media coverage has spurred efforts to keep up Britain's bee population. So what will the results be? Rob Brown & Cedric Porter weigh up the efforts to return the hum to our hedgerows
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News
Ethics: the first casualty in the new banana price war?
After 2009‘s brutal price wars, bananas are again at the heart of the hositilities. As prices again head south, asks Rob Brown, have no lessons been learned?
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News
Feel the EcoForce
Two-year-old green cleaning brand EcoForce has been mopping up an ever-bigger share of the UK household products market. Now it’s poised to sweep Europe, says Rob Brown
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News
The Living Dead: grocery's pensions zombies
Massive pension liabilities are draining companies of their lifeblood. Rob Brown and Ivan Castano ask how grocery players avoid joining...THE LIVING DEAD
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News
Great Scot! Boyd Tunnock's big ambitions
Glasgow-based Tunnock’s is 120 years old and has been churning out the much-loved Caramel Wafer since 1952. But it is still ahead of its time in many ways, finds Rob Brown
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News
Mary Queen of Shops tells indies: knowledge is king
Even the mightiest giants of grocery have weaknesses that independent traders can exploit. Self-styled retail guru Mary Portas tells Rob Brown how
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News
Value and fresh produce top c-store shoppers’ priority list
With supermarkets increasingly encroaching on c-store turf, independents are responding by getting fresh and boosting promotions. Rob Brown reports
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News
Own-Label Awards 2010: In a league of their own
Own label’s power to innovate and punch above its weight was showcased at The Grocer’s annual Own Label Food & Drink Awards. Rob Brown reports
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News
New generation brands top the 2010 M&A shopping list
The Kraft-Cadbury deal has distorted M&A levels this year, but even without it, the value of deals has risen sharply. There’s more to come, says Rob Brown
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News
Is new World Cup beer war just the same old, same old?
Six weeks before the World Cup kicks off, Tesco and Asda are at it again with heavy promotional offers on beer multipacks. Rob Brown reports