All Soft drinks articles – Page 62
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Analysis & FeaturesOJ concentrate prices boosted by winter demand
The possibility of cold snaps in the US and Mexico is adding upward pressure to prices
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NewsAG Barr to expand Rockstar with ‘retro’ Twister range
Rockstar Twister will land in chillers from 1 January in Smashed Blue Raspberry and Wacked Red Berry
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Promotional FeaturesSponsored: The story of soft drinks in 2018 with Coca-Cola European Partners
We spoke an expert at CCEP, to talk us through the highs and lows that have shaped the soft drinks category this year
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NewsOcean Spray promotes Caroline Bethell to MD for EMEA
She replaces Rob Beams, who has been promoted to international VP of sales & marketing
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Analysis & FeaturesJuice brands risk running out of juice
Premium smoothie brands have racked up extra sales this year while well-established juice brands struggle…
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Analysis & FeaturesBottled water: Thirsty Brits guided by plastic effect
Brits are drinking more bottled water than ever but they’re making environmentally-conscious choices
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Analysis & FeaturesZero sugar rushes ahead as levy grips
Carbonates’ huge gains this year are largely thanks to the sugar levy
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Category ReportDope drinks: adult soft drinks category report 2018
Cannabis-derived CBD is tipped as the next big thing in adult soft drinks, tempting everyone from startups to Coca-Cola
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NewsFancy flavours drive 61% surge in adult squash
Cordial is now the fastest growing sector of the adult soft drinks category
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InterviewsHow Nichols boss Marnie Millard gives Vimto its vigour
The Nichols CEO has overseen booming sales for the Vimto brand, keeping it ahead of sugar reduction legislation
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NewsEvidence 'not enough' to justify children energy drinks ban
A report by MPs found existing evidence was not enough to justify its plans for a statutory ban on sales to kids.
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NewsBRC proposes new plans for deposit return system
The BRC pre-empted a consultation expected to be launched by Defra secretary Michael Gove
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NewsOcean Spray revamps chilled juice drinks with 25% rPET bottle
In the past five years, the brand has seen its portfolio of ambient and chilled juices lose 35% of value
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Analysis & FeaturesCoca-Cola 2.0: how brand is transforming through radical NPD
A broader, more versatile and more functional masterbrand strategy is behind Coke’s move into pastures new
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NewsLittle Freddie adds low-sugar organic smoothie duo
Mighty Mango and Strawberry Smash (rsp: £1/90g & £3.50/4x90g) contain around 8g of sugar per 100g
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NewsIrn-Bru faces Scotland in-store promo ban in HFSS clampdown
Despite millions spent on a reformulation to slash sugar levels Irn-Bru may not get through the new proposals
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NewsPepsiCo pledges to up recycled content in plastic packaging
The supplier will aim to use at least 25% recycled content in all its plastic packaging within the next seven years
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NewsKevin McNair made marketing director at KP Snacks
McNair is currently GB marketing director at Britvic, which he joined after 19 years with Unilever
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Comment & OpinionHard evidence is much needed in energy drinks policy
A new report found little evidence energy drinks are more damaging to normal children than tea, coffee or cola
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NewsEnergy drink effect on kids overstated, says government report
The government is currently consulting on whether to ban the sale of energy drinks to children





