Is gin for old ladies? Whisky for old men? Here are 10 things you did or didn’t know about the hard stuff

Revealed: How drinking habits change with age

Is gin for old ladies? Whisky for old men? What do youngsters view as the hippest spirits and how do they prefer to drink them? We’ve polled 2,000 people to find out!

Video: Can The Grocer create its own craft gin brand?

Craft gin sales are booming. But what is craft and how do you make it? We sent category reports editor Rob Brown to find out…

Crafty creations: Small-batch tipples top our global launches

We’ve scoured the globe, with the help of Mintel, to find noteworthy launches from the spirits category. From spicy Mexican liqueur to coffee gastronomic gin, here’s what we came up with…

Mid-level gin squeezed as posh and cheap brands drive growth

Brits have splashed out an additional £47m on gin over the past year but they’re moving away from mid-tier products in the process

Fresh from the farm: Is milk vodka the next big thing for spirits?

Meet the Dorset dairy farmer who has diversified into distilling and introduced drinkers across the world to milk vodka. So what’s next for Black Cow?

Boom in 1-litre bottles drives fall in price for spirits sector

Infographic: Value-seeking Brits have splashed out an additional £104m on litre bottles in the past year. Which spirits are driving this?

Creative challenge: How to get drinkers flocking to BWS aisle

We tasked digital agency Tribal Worldwide with revamping the spirits aisles, tapping key events in the calendar. Here’s what they came up with…

Revealed: What drinkers are splashing out on online

Retailer Q&A: We quiz online booze retailer 31Dover’s CEO David Elghanayan on the top trends in spirits. So what will be the next big thing?

Just the tonic! G&T revealed as UK’s favourite at-home mix

The classic combo is Brits’ favourite to mix up at home, but what other tipples make Britain’s top five favourite mixes?

Revealed: Scots prefer vodka to home-grown whisky

More Scots, along with the rest of Britain, say voddy is their favourite spirit, preferring it over Scotch and even gin