Selfridges tackles plastic waste with public water fountain

  • Print
  • Share
  • Comment
  • Save

selfridges water fountain alannah weston

Alannah Weston, deputy chairman of Selfridges Group, uses one of the new fountains

Selfridges has installed a public water fountain at its London branch to help reduce plastic use.

The marble fountain, which provide filtered tap water, was unveiled to mark World Oceans Day on 8 June.

Selfridges introduced the water fountain outside the new Duke Street entrance to its London store to make water more accessible for its customers and the public, encourage use of reusable bottles, and help reduce plastic pollution in the ocean.

The upmarket department store installed the fountain as part of its push to become a more environmentally friendly retailer. This aim has already seen it remove single-use plastic water bottles from its stores and offices in 2015, microbeads from all beauty products it stocked in 2017, plastic straws from its Foodhall and restaurants, and single-use carbonated drinks bottles from its stores this year.

The retailer also launched its own global awareness campaign for marine conservation, Project Ocean, in 2011 with the Zoological Society of London and the Marine Reserves Coalition.

“Plastic poses a huge threat to our oceans and one that will continue until we all make bigger commitments to saving our oceans,” said Alannah Weston, deputy chairman of Selfridges Group. “We have supported the #Oneless campaign since 2016, which has now seen the Mayor of London promise to improve access to drinking water across London. We hope our civic water fountain will encourage customers and businesses alike to go #Oneless.”

Read more: The Grocer’s plastic packaging webinar now available to view on demand

Have your say

Sign up to a Free 30 day Gold Membership Trial

  • Claim your free trial >>
  • You will be able to:

    - Comment on your industry
    - Read the latest category information
    - Find out more on consumer behaviours to technological advances

    You must sign in to make a comment

    • Print
    • Share
    • Comment
    • Save

    DIRECTORY

    The+Grocer+Directory

    CLICK HERE to search for the products, services and companies you need in the definitive guide to the UK food and drink industry.

    Need more than 5 subscriptions? Make your life easier with a Corporate Account. Find out more.

    FOLLOW THE GROCER


    -

     
    Yes!I want to read more     CLAIM FREE TRIAL NOW
     
    Sign up to a 30 day free trial
    CLAIM FREE TRIAL NOW