Asda has raised more than a quarter of a million pounds for a national disability charity through its parking fine scheme.
The retail giant began donating money generated from the parking penalties it issued to those who misused the disabled and parent and child parking bays at its UK stores in 2008.
Over the past year it has collected £68,400 for Motability, a sum that saw it break the milestone fundraising figure.
“We would like to thank Asda for continuing to support Motability through this excellent initiative,” said Lucy Lomas, corporate, trusts and legacies manager for Motability. “Over 630,000 people currently use the Motability Scheme. However, some are unable to afford the solution they need, so Asda’s donations make a big difference, helping us to support many disabled people and their families.”
All profits generated from the fines are divided between Motability and baby charity Tommy’s.
“We’re thrilled to be able to donate such a significant amount to Motability,” Julie Ward, Asda foundation manager added. “It’s a privilege to support such a worthy cause.”