The Big Interview
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Interviews‘Some jam brands aren’t being honest’: Fearne & Rosie founder Rachel Kettlewell
Fearne & Rosie’s straight-talking founder is frustrated by high sugar levels in jam. She talks health, wealth and reaching over 5,000 stockists
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InterviewsThe Delicious Dessert Co’s Claire Smith on winning back younger shoppers
The Delicious Dessert Company’s head of insights aims to win back younger shoppers who are bored of ‘traditional’ flavours with trend-led innovation
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InterviewsIGD CEO Sarah Bradbury on eco-labels and lobbying
Sarah Bradbury has been armed with a mandate to help the industry change. So how does the IGD’s ambitious and driven new CEO plan to go about it?
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InterviewsHow Susan Jebb is setting a new health standard at the FSA
Susan Jebb’s obesity work hasn’t won her too many friends in the industry. So how should it view her decision, in her new role, to put health back on the Food Standards Agency’s agenda?
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InterviewsSkinny Food Co founders on taking a leaf out of the Heinz playbook
The Skinny Food Co’s founders started out with £3k and an idea. Now they’re turning over £35m, and eyeing the US and China
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InterviewsBenedict Daniels: the man who made Ritter Sport a UK name
Benedict Daniels made the ‘special, strange’ brand of his childhood a hit on these shores. Now he’s facing a fresh challenge in the form of HFSS rules
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InterviewsJoanna Allen big interview: how Graze’s CEO is taking a big bite out of snacking
Nearly a year into her role, Graze’s Joanna Allen still hasn’t met her team in person. But that hasn’t stopped her setting out big ambitions for the brand
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InterviewsIan Wright FDF big interview: ‘I don’t think I’m confrontational’
As the straight-talking FDF CEO prepares to stand down, he talks us through boosting the federation’s profile, upsetting Jamie Oliver and why he’s not going quietly
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InterviewsHenry Dimbleby Big Interview: The man behind the UK’s food strategy
Henry Dimbleby shaped government policy with his review of the food system. The Leon co-founder talks next steps – and the trouble with Percy Pig
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InterviewsMeet Maurizio Brusadelli, the mayor of Joyville
The Mondelez UK chief argues that far from diluting Cadbury’s Britishness, the Kraft deal has strengthened it…