Tom Forsythe
- Comment & Opinion
Ex-head of Sainsbury’s Future Brands: how to understand buyers
It is critical to understand what your buyer is looking for and deliver on that, says Tom Forsythe, MD at Good & Proper
- Comment & Opinion
Ex-head of Sainsbury’s Future Brands: here’s how to really engage buyers
Find the right person, be patient and build a relationship, says Tom Forsythe, MD of Good & Proper Tea