All Top Products articles – Page 6
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RankingsFresh - meat, fish & poultry 2023: Cost-effective chicken sees huge gains
Chicken is the food and drink star of Top Products 2023. On paper at least
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RankingsBiscuits & cakes 2023: Brands lose out as biscuit NPD slows
Convincing people to buy brands in a cost of living crisis is the very definition of a tough sell. That’s proven in sales of branded biscuits
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RankingsFresh - fruit & veg 2023: Perfect storm of challenges hits UK fruit
For an indicator of the crisis in fresh produce, just look at apples
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RankingsConfectionery - chocolate 2023: Choc treats are out, but gifting is in
Chocolate has had a bitter pill to swallow: HFSS regulation, which has banned treats from prominent display areas in store
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RankingsHow advertisers got serious about humour: Top Campaigns 2023
i The days of earnest, purpose-driven marketing may be behind us. This year brands have turned to laughter to entice and entertain shoppers
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RankingsDairy - yoghurts 2023: Brands turn to functional yoghurt lines
Private label has grown volumes by 4.6%
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RankingsVaping & tobacco 2023: Controversy can’t prevent ElfBar boom
The continued growth of ElfBar and Lost Mary has come despite their devices being found to contain 50% more than the legal limit of liquid nicotine in independent testing
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RankingsCereal 2023: Cost of living and HFSS hit cereal brands
Of the top 20 brands, 16 have shifted fewer kilos than last year
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Analysis & FeaturesAlcohol - wine 2023: Sparkling wine crashes out of favour
The party’s well and truly over for fizz
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RankingsFace off: Top Products Survey 2023 pits brands vs own-label
It’s no longer a battle of the brands. The bigger battle, after two years of inflation, is between brands and own label. Who’s winning?
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Promotional VideosHow the alcoholic ready-to-drink category is growing
What’s the story of alcoholic ready-to-drink beverages in 2023? Find out how the category has evolved and why major brand players are tapping into this $39bn global business as it moves into 2024.
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NewsSainsbury’s confirms it is listing Prime Hydration drink this week
The listing includes a new limited edition Orange and Mango flavour
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Analysis & FeaturesThe Top Launches in each food and drink category 2022
Each of the categories covered in our Top Products report features a Top Launch – the product most significant to its respective category in 2022
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Comment & OpinionHow the ElfBar captured the hearts, minds and lungs of the Zoomer generation
The garishly colourful little sticks, available in myriad sweet shop flavours, have gained an outlandish £314m in extra sales
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Analysis & FeaturesTop campaigns 2022: the most influential adverts in food and drink
We've found 50 ads in 50 categories to enjoy
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NewsTop Products: vape brand ElfBar is this year’s biggest grower
The Chinese-owned brand – launched in 2018 – increased its sales by £318.4m versus last year
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Analysis & FeaturesThe Grocer Top Products Survey 2022: How can brands stay in focus?
Commodity price hikes, the war in Ukraine and inflation have changed the way Brits shop in the past year, while also piling pressure on suppliers and retailers. Which brands and categories have negotiated the system shock best?
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Analysis & FeaturesSavoury pastries & meat snacks: NPD keeps pastries & pies fresh
Canny innovation has helped savoury pastries hold their own in the wake of the pandemic
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Analysis & FeaturesAlcohol – wine 2022: Hardys bucks slump in still wine sales
Hardys has outdone its nearest rivals. Grocery’s biggest wine brand has added £4m
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Analysis & FeaturesAlcohol – beer & cider 2022: Lager’s new players buck sales slump
Lager has lost its fizz, but new and nascent lines have proven to be impressive outliers





