The ‘rapping farmers’ advert for organic dairy brand Yeo Valley has become an internet sensation.
The two-minute ad, which made its debut last Saturday during The X-Factor on ITV, has been viewed almost 350,000 times on YouTube.
Fans of the video have also created fan pages on Facebook, including a campaign to get the Yeo Valley song to be the Christmas number one.
The advert features farmers rapping about the delights of organic dairy-making. You can watch the video here.
Has Yeo got the X Factor? (Big Interview with Tim Mead; 9 October 2010)
‘Yo’ Valley’ launches £5m push with rappy farmers (25 September 2010)