All The Grocer articles in 25 August 2001 – Page 3
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News
A provocative £5m advertising campaign for Nescafé Gold Blen
KP introduces animated heroes Sid and Alfie this week as frontmen in new advertising for its its Skips brand. They battle the evil forces of the Wizard of Stodge. TV ads for Wrigley's Orbit tooth-whitening variant White broke last week. The new...
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News
21st century duck
"Cherry Valley is bringing duck into the 21st century," says Eric Jagger, the company's sales & marketing director. Cherry Valley has developed its own strain of Peking duck over the last 40 years through a combination of selective breeding and a...
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News
Woodpecker gets dragged into the 21st century'
Bulmers' 107-year-old sweet cider Woodpecker has been updated with a radical revamp. "It needed dragging into the 21st century," said brand manager Philip Pick. "Consumers thought we hadn't changed the brand in the last 20 years although it has had...
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News
Wrigley's set for 20% sales hike as Airwaves gets Blackcurra
Blackcurrant is to make its debut in the chewing gum category with the launch of Wrigley's Airwaves Blackcurrant + Vitamin C. And Wrigley's predicts that the new flavour, which is available from September 3, will grow the Airwaves brand by at least...
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News
The total poultry market is worth £2.98bn per annum and is g
Fresh and frozen primary poultry represent 54% of total poultry market value and experienced 3% growth in the last year. Over 80% of primary poultry products are now bought chilled. Strong sales of fresh chicken breast fillets (+5%), turkey roll...
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News
I had the privilege to farm in the 1970s in one of the most
In the wake of foot and mouth disease, policymakers now realise that farming brings less to the economy than tourism. It is the triumph of the view. I thought of this last week when back in my old neck of the woods doing grandchildren duty and then...
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