All Adult soft drinks articles – Page 25
-
NewsUS powdered hydration brand Liquid IV lands in the UK
Liquid IV is the number one powdered hydration brand in the US by value
-
NewsManchester Drinks to launch Toxic Waste frozen drinks pouches
It comes five years after the supplier launched Slush Puppie branded pouches
-
NewsGraham’s The Family Dairy launches protein yoghurt drink
It’s designed for on-the-go consumers who want to make the most of their workouts
-
NewsSchweppes extends into mocktails with RTD quartet
The range is targeted at adult shoppers looking to save money and moderate their alcohol intake
-
NewsChocomel launches £5m marketing campaign
The milk drink brand has created a TV advert to raise brand awareness and increase penetration under the tagline ‘When Life Gives you Chocomel’
-
Category ReportDairy drinks trends 2024: All aboard the kefir train
As volumes of flavoured milks lose steam, drinkable yoghurt is chugging ahead – and brands expect to pick up even more speed
-
Category ReportDairy drinks trends 2024: Cornering the café crowd
As inflation continues to weigh on shopper wallets, savvy RTD coffee brands are nicking customers from baristas
-
NewsTropicana looks to woo private label shoppers with two ambient ranges
Tropicana made its ambient debut last May
-
NewsBottlegreen targets older female shoppers with RTD cocktail trio
The cans will launch in Sainsbury’s and Morrisons from mid-April
-
NewsVolvic reintroduces Touch of Fruit Sparkling in cans
Volvic previously sold a sparkling Touch of Fruit product in bottles from 2015 to 2017
-
NewsLewis Hamilton’s alcohol-free agave ‘spirit’ gets UK launch
Hamilton’s Almave brand was created in partnership with Mexican spirits group Casa Lumbre
-
NewsAlcohol ‘not a focus’ for Monster in the UK, CCEP says
Monster’s boozy brand extension isn’t about to hit UK shelves any time soon
-
NewsCoca-Cola targets flavoured colas segment with lemon flavour relaunch
Coca-Cola previously axed a lemon flavoured cola in the UK in 2006
-
NewsRed Bull unveils Curuba Elderflower Summer Edition energy drink
Red Bull’s latest limited edition will land on 11 March
-
KVI TrackerOrange juice prices hike as demand set to outstrip supply by summer
Farmers in Brazil, the world’s biggest citrus producer, are currently battling greening disease
-
NewsVital Drinks raises £600k to bring functional duo to market
The still flavoured waters contain all 13 vitamin groups
-
NewsBritvic trademark activity hints at future ‘fruit & veg’ NPD
Britvic refused to be drawn on its future plans
-
NewsLiquid Death eyes UK launch for iced tea range with trademark move
Liquid Death remained tight-lipped about when UK shoppers might be able to sample the drinks
-
Comment & OpinionCan posh mixer brands like Fever-Tree survive sliding spirits sales?
Diageo’s interim results last week were yet another sign storm clouds are darkening over the spirits category and will unlikely just blow away
-
NewsRockstar Energy gets ‘dynamic’ rebrand in bid to halt decline
Volumes of Rockstar Energy fell by 22.5% last year