All Adult soft drinks articles – Page 26
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NewsSomething & Nothing targets US expansion with £1.5m VC backing
Premium seltzer brand Something & Nothing has raised £1.5m in a private investment round to capitalise on growing demand in the US for its range of drinks.
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NewsInnocent deviates from norm with banana-free ‘immunity-boosting’ smoothie
The drink, called Revitalise, will be the only smoothie in the brand’s range not to contain the fruit
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NewsSoft drinks startup Headstand debuts with coffee leaf seltzer
Headstand founder Josh Tarlo previously served as head of coffee at Kiss the Hippo and Origin Coffee Roasters
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NewsNexba launches sugar-free Natural Energy drinks duo with added prebiotics
The drinks had been specially designed to build everyday energy without the crash and burn effect of typical energy drinks, said Nexba
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NewsWinners revealed at first Farm Shop & Deli Show Product Awards
Of the hundred of products entered, 27 attained the highest level gold award
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Category ReportHigh-flying marketing: Soft drinks category report 2022
Soft drinks marketing spend is back up, but HFSS rules loom. Is creative, experiential marketing the key to rising to the challenge?
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Category ReportAre soft drinks ready to race ahead on HFSS? Category report 2022
Having adapted to the sugar tax, soft drinks are in pole position to thrive in the HFSS clampdown. Can sales continue to accelerate?
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Category ReportHave at-home cocktails gone dusty? Mixers category report 2022
The reopening of pubs has seen Brits abandon their cocktail shakers for a night out. Can premium mixers lure them back?
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NewsArctic Iced Coffee launches biggest ever marketing campaign
The £750,000 nationwide campaign will start from mid-April and continue throughout the summer across a variety of channels
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NewsMonster adds Khaotic and Ultra Gold energy drinks to range
It comes after the brand grew its value sales by 31.7% to £421.4m in the 52 weeks until 1 January 2022 [NielsenIQ]
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NewsRed Bull adds Apricot-Strawberry flavour for summer
It’s the latest in a series of limited-edition summer drinks from the brand
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NewsFentimans ‘optimistic’ for its growth despite cost pressures
Revenues at the business soared by 23% to £39.9m – with gross sales before promotions up 20% to £44m – in the year ended 31 December 2021, as the brand’s popularity grew in supermarkets and out-of-home began to recover.
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NewsEquinox kombucha exceeds £950k crowdfunding target in two weeks
It is offering up 1.54% of its equity, valuing the business at £9.44m with a share price of £1.43
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InterviewsHow Dash founders Alex Wright and Jack Scott are making its seltzers sparkle
The duo are turning wonky fruit into sparkling seltzers, carving out a major niche in a category loaded with multinational rivals
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NewsVita Coco launches CBD-infused cola drink into Sainsbury’s
The drink combined coconut water health benefits alongside CBD, which had been claimed to reduce anxiety, said Vita Coco
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NewsSkinny Tonic owner Happy Drinks Co smashes £5m crowdfunding round
Happy Drinks Co has smashed a £5m crowdfunding target to expand the reach of its collection of ‘healthier’ drinks.
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NewsAqua Libra Co launches flavoured water tap with aim to reduce single-use plastic
The tap offered a ‘completely new solution within the healthy hydration market’, said Aqua Libra Co
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Analysis & FeaturesSix fruit juice innovations that aren’t just for breakfast
Juice brands are targeting more than just the morning occasion with these recent launches
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Category ReportCreative juices: juices & smoothies category report 2022
Health fears have caused even PepsiCo to retreat from juices. Can brand redesigns cater to our desire for more functional benefits?