All Adult soft drinks articles – Page 44
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NewsWow names Stephen Knight as commercial director
Industry veteran Knight has been appointed to the new position with the aim of accelerating growth
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NewsSchweppes adds Muscovado flavour to premium 1783 mixer lineup
It is designed to go with darker spirits such as whiskey and rum
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NewsFentimans upgrades mixers range with rhubarb and yuzu tonics
The NPD would would tap into consumers looking to “upgrade the classic G&T”, according to Fentimans
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Category ReportClipped wings? Energy Drinks Category Report 2018
The industry is contending with a new wave of health-conscious shoppers and under-16 sales bans
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NewsRed Bull makes posh mixers play with Organics quartet
Packed in a slimline 250ml can, Simply Cola, Bitter Lemon, Ginger Ale and Tonic Water (rsp: £1.29) are made with ingredients “from 100% natural sources”
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NewsCawston Press to launch ‘Taste of Summer’ outdoor push
The posh pop brand will run six-sheets across the Waitrose estate
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NewsPunchy Drinks readies launch of spicy rum punch duo
Rolling out in July, the RTD will be available in 4% abv (rsp: £3/250ml) and 0% abv (rsp: £2/250ml) variants
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NewsIcelandic drinks brand GlacierFire to make UK debut
Using glacial spring water from the Bláfjöll Ranges near Reykjavik, the portfolio includes tonic water, beer & spirits
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NewsSales of lower-sugar soft drinks surge in wake of levy
Volume sales of low and no-sugar variants rose 15% to 12 million litres in the two weeks after 6 April
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NewsJonny Wilkinson launches No1 Kombucha drinks
The World Cup-winning fly-half created the three-strong range having “enjoyed the benefits of kombucha for years”
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NewsAG Barr goes global with Rubicon Street Drinks quartet
Each still drink is sweetened with sugar and stevia, and contains no more than 4.5g of sugar per 100ml
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NewsLo Bros makes UK debut with low-sugar kombucha sodas
Rolling out from mid-May, the drinks are ’packed full of living cultures that are seriously good for your gut’
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Analysis & FeaturesLucozade Sport FitWater: acid test
Bottled water is buoyant. Brits downed an extra 103.6 million litres over the past year
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NewsTenzing drink marks first ad campaign with new look
The low-calorie, low-sugar brand has been given a new look “bringing to life the story” of Tenzing
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NewsActiph water to sponsor London & Edinburgh MoonWalks
The new alkaline ionised water brand will supply 80,000 bottles to walkers and volunteers at the events…
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Analysis & FeaturesSeven innovative new seltzer brands shaking up soft drinks
The unsweet sparkling water or “seltzer” category is picking up speed in the UK and there’s a flood of new brands and big players introducing products hoping to catch on to the consumer excitement. Here’s our pick of what’s new in the growing category:
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NewsFever-Tree beats Coca-Cola and Walkers on sales growth
The premium mixers behemoth has added a massive £42m (121.5%) to its value
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NewsFever-Tree to sponsor Queen's tennis tournament
Fever-Tree, founded by Tim Warrilow and Charles Rolls, is to sponsor the Queen’s Club tennis tournament
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NewsSandows unveils sparkling soda made with cold-brew coffee
Both containing cold brew coffee and unrefined golden cane sugar, Citrus and Spice variants will have an rsp of £1.99 (250ml)
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NewsFever-Tree looks to tequila for future growth, says CEO
The brand has also hinted at bourbon and whisky brand partnerships over the coming year…





