All Alcoholic drinks articles – Page 281
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Wells & Young's beers now 'super-premium'
Wells & Young's is hoping to create a super-premium category within the ale sector by repositioning three of its beers in a new range.It has also been awarded the right to include the Red Tractor food assurance mark on its flagship...
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campaign trail - Cadbury Trebor Basset is re-launching its Set the Juice Loose ad campaign
Cadbury Trebor Bassett is relaunching its Set the Juice Loose ad campaign, which first aired in 1991, as part of a £2.4m investment for the Maynards Wine Gums brand this year. The TV ad features a Scottish man dancing and singing "set the juice...
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Pernod Ricard acquires Vin & Spirit
Pernod Ricard has acquired Vin & Spirit, the owner of Absolut vodka, from the Swedish government for €5.626bn.Pernod Ricard has claimed the deal will make it the co-leader in the global wine & spirits industry with global spirits volumes of...
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Mont Tauch
The Mont Tauch co-operative produces 90% of the Fitou wine drunk in the UK, under a number of brands and retailer own labels. At the end of last month the company launched a £500,000 campaign in a bid to position the winery as The Face of...
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L'Epicurien
Healthier jams and premium fruit chutneys are the focus for L'Epicurien, says export director Xavier Gandon.The company produces a range of condiments - including chocolate, wine and flower confits, as well as spreadable savouries that...
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Sub-brands scrutinised as Hardys gets revamp
Constellation Europe is embarking on a major rationalisation of its Hardys wine range as part of a £12m investment in the brand - the biggest-ever for a wine brand in the UK, it claims.The company has revealed plans to get rid of some...
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Finding the hook for meats
While UK shoppers are sold on French bread, wine and cheese, marketing French meats to them is more of a challenge.From pâté to foie gras, the French are struggling to get a handle on what the British want from their deli counters. As a...
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Selling France to the British
It's been a love-hate relationship for centuries, but our admiration for French food and wine shows no signs of abating. With our growing consumption of rosé wines, croissants and baguettes, Président butter, Roquefort and Camembert...
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The new battle for French wine
Could 2008 finally be the year for French wine? All the vital pieces seem to be falling into place: the end of £3.99 plonk, an Australian grape shortage and a consumer move to the drier, leaner styles the French do so well."The situation...
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Sangrino targets summer lifestyle
The company behind a new wine-based sparkling drink is hoping to appeal to the Pimm's crowd this summer. Sangrino is a sangria-like drink, made with red wine, orange juice and spices. It is being launched exclusively in the off-trade in...
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Novelli puts his name to new wine range
Celebrity chef Jean-Christophe Novelli is launching an eponymous wine range into the UK on and off-trades, The Grocer has learned.The brand will launch initially with a merlot, a semillon and a rosé in bottles as well as in red and white...
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Echo Falls in single-serve PET glasses
Californian wine brand Echo Falls will be available in foil-sealed single-serve PET glasses this summer.Brand owner Constellation Europe is hoping the new format will resonate with drinkers who are increasingly environmentally aware and...
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Booze budget: public is being punished
Booze budget: public is being punished Jeremy Beadles Chief executive, Wine & Spirit Trade Association Sir; While many retailers will have enjoyed a busy weekend ahead of the Budget...
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Store visit Philglas & Swiggot
There aren't too many wine merchants in the UK that can lay claim to supplying Madonna with her plonk - she drinks white Burgundy, since you ask - but premium independent wine merchant Philglas & Swiggot can. One of its three stores is round the...
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St Helier cider range
Here's a prediction for you: blue will be very much in favour among young adults this summer.Quick to react to growing consumer appreciation of the mildly sweet and tangy characteristics of blueberries, ICB combined the distinctive and...
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West Eleven offers cocktails in a bottle
Cocktail guru Ben Reed and drinks marketing specialist Hew Dalrymple are joining forces to launch a new range of cocktails in a bottle.West Eleven Cocktails is a range of premium cocktails made from high quality spirits and natural...
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Drinks industry slams 'booze cruise' budget
Smugglers and booze cruise operators are likely to be the only beneficiaries of this week's Budget, the UK drinks industry has warned.UK consumers will now pay more tax on a bottle of wine than anywhere else in the EU following the...
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We ask... how retailers are tackling binge drinking
Britain's booze culture has once again been put under the spotlight this month with renewed calls from MPs for promotions on alcohol to be outlawed and strong cider and lagers to be removed from shelves. Independent retailers we...