All Ambient articles – Page 10
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NewsKraft Heinz unveils second phase of £8m soups ad campaign
Targeted at under-35s, the £4m push makes its TV debut today (16 October)
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News
Tetley moves into squash aisle with functional range
Rolling out from November, the new range blends “real fruit juices with added vitamins”
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News
Cadbury adds Inclusions eggs with innovative choc shells
The luxury eggs contain chunks of the brands hidden within the actual shell
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People News
Chris Dee switches to 'brand incubator' role with Manílife
Peanut butter startup Manílife expected to be first of many startups Dee helps…
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News
Turnover at John West rises but weak pound hits profit
Turnover jumped from £207m to £222.7m for the 12 months to 31 December 2016
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Acid Test
Pepsi Max Ginger: Acid Test
Pepsi unveiled Max Ginger in March, eyeing “huge” sales opportunities by tapping demand for ginger-flavoured drinks
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News
Oxo's modern family return in TV ad for pots and pouches
The new ad once again focuses on gender equality in the kitchen
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News
Spoon Cereals rolls ancient grains muesli duo into Waitrose
The new line-up is set to bring the “wow factor” to muesli…
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News
Pure Leaf expands range of premium loose-leaf teas
The premium Unilever brand, launched in March, is rolling out six loose-leaf variants
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Comment & Opinion
Making every grain of rice count
Not only does the food industry employ more people than any other in the UK, but our wider supply chains touch millions of people
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News
Heinz makes its can the star in £4m TV soup push
The new 20-second clip replaces last year’s Love Soup commercial
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News
Piccolo to donate 100,000 baby meals to families in need
The One to One initiative will see one babyfood pouch donated for each one sold, costing the startup c£250,000
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News
Aspall launches carry packs into Tesco and Waitrose stores
The format addressed “growing demand in the convenience sector” for carry packs, said the brand
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News
Homeless support coffee brand Change Please wins JS listing
A share from each sale will go to the person featured on the packaging
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News
Delicious Alchemy adds gluten and dairy-free cake kit
The NPD will roll out in mid-September to 100 Tesco stores
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News
Quaker Oats eyes cereal range for children with Quaker Kids
The submission to the IPO suggests the new lineup will have an on-the-go aspect
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News
Baxters unveils healthier range of Super Good soup
The brand has also revamped its canned Hearty lineup, with three new variants
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News
Branston marks 95th anniversary with pickle cocktail
The Pickle Me Cheesy is available at the eight London Cocktail Club bars
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Analysis & Features
New York Bakery Co readies biggest-ever TV ad push
‘The Woman Who Runs New York’ will make its small screen debut on 18 September
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News
Marmite kicks off £3m ‘Gene Project’ campaign
A limited edition pack will direct consumers to the TasteFace facial recognition app
