All Ambient articles – Page 81
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News
Mutton is new sales director at Storck UK
Werther's Original and Bendicks owner Storck UK has named Andy Mutton as sales director. Mutton has been working in an interim role at Storck for the past two years. He has also worked for Baxters Food Group as sales director, as well as...
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NewsSymington’s Naked line: for female noodle lovers
Symington's has unveiled Naked Noodle, a range of instant noodle soups designed to attract younger women to the soup and snack fixture. The three-strong range, which the company said had been inspired by the growing popularity of Asian...
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NewsFocus On Halloween: Making a killing
The Halloween trading period is worth more than 20 times what it was 10 years ago. For some it’s now bigger than Easter. What’s behind this impressive growth asks James Halliwell
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News
Focus On Halloween: Innovations
The goo's gone green! Last year Kraft trialled a Cadbury Screme Egg a standard Creme Egg but with themed packaging and green goo instead of yellow.
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NewsTwirl gets into sharing packs
Cadbury is extending its Twirl brand with a new chocolate sharing product. Cadbury Twirl Bites (rsp: £2.03) bite-sized chunks of Cadbury Twirl launch this September in a resealable pack. They will be backed by a £2.8m marketing push…
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NewsKettle Chips in ‘plastic crisp’ recall
Four varieties of Kettle Chips carrying a best before date of 29 October 2011 have been recalled.
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NewsDel Monte UK profits slump to £117,000
Profits at Del Monte UK have crashed 96% after the company ditched imported fruit lines deemed not commercially viable. Pre-tax profits at Del Monte UK fell to £117,000 in the year to 31 December 2010, while turnover was down 21.6%, to...
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Analysis & FeaturesAcid Test: Uncle Ben's Rice Time (Sweet & Sour)
Rice Time will satisfy consumers looking for a quick and easy meal. It is made with simple, quality ingredients and is full of flavour
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NewsBaxters launches a feel-full soup range
Baxters is launching a range of soups designed to satisfy hunger for longer. The five-strong Stay Full range (rsp: £1.69/400g) is high in protein, vegetables, meat and pulses. Baxters said the soups give shoppers at least two of their...
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NewsRolo throws its hat into biscuit ring
Nestlé is extending its Rolo brand with the launch of a Rolo biscuit next month. Available in a pack of six caramel and chocolate biscuit pieces (rsp: £1.55), each 95-calorie biscuit will be individually wrapped.
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NewsFocus On Canned Goods: in the firing line
An economic downturn is, on paper, the ideal environment for canned goods. Thrift-friendly and with a long shelf life, they should be thriving – but they’re not. Why, asks Guy Sheppard
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News
Focus On Canned Goods: Innovations
The new Stay Full range (rsp: £1.69 for 400g), which includes beetroot, tomato & buckwheat and spiced butternut squash & edamame bean flavours, will make its debut in Morrisons before hitting Tesco shelves.
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NewsMicozzi replaces Lyons as Walkers marketing head
Walkers Crisps has appointed Sebastian Micozzi as its new head of marketing, following the departure of Greg Lyons last month. Lyons has been promoted to vice president, marketing of PepsiCo Beverages Canada, where he will report...
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NewsUK sweetener market set for stevia invasion
Soft drinks and sweetener producers are expected to launch a raft of products if herbal extract stevia is given the green light by EU chiefs later this year. The sweetener, already used by drinks giants including Coca-Cola and PepsiCo in...
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NewsUS favourite Honey Bunches of Oats crosses Atlantic
Top US cereal brand Honey Bunches of Oats has rolled out to UK supermarkets this week.
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NewsCampbell’s Condensed Soups return to shelves
Campbell’s Condensed canned soups will be back on shelf in the UK next week for the first time in more than three years. The range, which rolls out to Tesco from 1 August and other retailers later in the summer, will feature flavours from…
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NewsPremier Foods sells canned grocery operations to Princes for £182m cash
Premier Foods has completed the disposal of its canned grocery operations to Princes in a cash deal worth £182m.
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Analysis & FeaturesAcid Test: McVitie's Quirks Double Choc
Quirks has been designed to attract younger consumers to the biscuit aisle
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NewsKellogg’s targets an all-new All-Bran audience
Kellogg's is hoping to revitalise its 90-year-old All-Bran brand by targeting younger women rather than elderly people with digestive problems. Sales of All-Bran, the second-oldest Kellogg's brand after Corn Flakes, have...
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ProfilesThe Human Angle: Sole Nasi, marketing manager, The Fresh Pasta Company
What's it like to work for your company? Fun, exciting and exhausting! We move fast and are always planning the next project.