All Ambient articles – Page 78
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NewsHeinz learns messing with a classic brand can leave a bitter aftertaste
Does the public furore aroused by Heinz and Twinings mean brands will always generate bad PR when they reformulate, asks Vince Bamford
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MPs attack high price of gluten-free
Free-from supplier Genius has defended the price of gluten-free bread after the products came under fire in the Houses of Parliament. During a debate on coeliac disease, MP Gordon Banks said gluten-free bread cost 833% more than standard....
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NewsBrand revamp pays off as sales of Sunbites finally get moving
Walkers appears to have finally unlocked the key to selling healthier crisps, as year-on-year sales of its wholegrain snack Sunbites rocketed 74% last month following a brand revamp. In 2010, PepsiCo pledged to deliver 1.7 billion...
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NewsDoritos unites with Pepsi Max to cross-sell crisps and drinks
PepsiCo and Britvic have teamed up to develop new Doritos and Pepsi Max lines that are designed to be sold together. The Fire and Ice initiative will involve the launch of a spicy Jalapeño Fire Doritos alongside a cooling lime Pepsi Max,…
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NewsCrisps from Peru reach for the mults
Start-up business Viva La Papa is seeking supermarket listings for its three-strong range of artisan crisps produced in Peru. The Viva La Papa line-up, available now from Selfridges and Whole Foods Market, comes in BBQ, Mixed Chillies...
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Analysis & FeaturesMini Max
Kellogg’s believes the cereal, which rolls out to stores next month, has the potential to become as big as its £30m Frosties brand in the next four years
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NewsHeinz means business with HP Sauce salt reduction
Heinz has bowed to health campaigners – at the expense of angering traditionalists – by cutting the salt in HP Sauce by almost 40%. The US manufacturer announced yesterday it had reduced the amount of salt in the fry-up staple from 2.1g per 100g serving to just 1.3g.
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World News 10/9/11
PepsiCo has extended its 28-year partnership with the National Football League for a further 10 years. The deal includes PepsiCo's Quaker Oats and Tropicana brands for the first time, with Quaker becoming a new partner of the League next year...
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Pringles packs grow to 190g for ‘sharing’
P&G is supersizing its Pringles and replacing its 165g cans with a 190g format. The launch will see the entire Pringles range of 165g cans increase to the new size, which will be flagged up as Big Sharing Packs. The company refused...
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NewsNew obesity plans big up healthier favourites
Some of the nation’s favourite dishes face a radical overhaul as the industry bids to show the government it is serious about tackling the obesity crisis, The Grocer can reveal.
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Thomson brought in from Pacific to take top UK Wrigley role
Hamish Thomson is the new general manager for Wrigley UK, The Grocer can reveal.Thomson, who is currently based in Australia where he leads Wrigley's Pacific region, will be taking up the role next month. He replaces Ian Burton, who was...
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Cavalier chocolates introduce the UK to sweetness of stevia
A range of chocolate confectionery using natural sweetener stevia instead of sugar is set to hit UK shelves early next year. In a UK first, The Cavalier Company, which sells stevia chocolate products through Target in the US, plans to...
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New Müller Rice lets consumers ‘indulge’
Müller Dairy is launching a new 'indulgent' sub-brand for its Müller Rice range. Müller Rice Indulge (rsp: 69p for a 125g pot) is made with whipping cream and comes in three variants raspberry with a hint of white chocolate, smooth...
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Food Doctor unveils new noodle pot
The Food Doctor is rolling out a new noodle pot snack to Tesco stores this week as the company seeks to attract female shoppers looking for a healthy twist on Pot Noodles. The snackpots (rsp: £1.39) are among 15 Food Doctor lines...
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John West targets number-one spot in seafood market
John West has unveiled an ambitious plan to become the UK’s number one seafood brand within 10 years, overtaking seafood rivals Young’s and Birds Eye and adding at least £100m in extra sales.
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News‘Fuel for fun’ campaign kicks off as Weetabix refinances debt
Weetabix is kicking off a new ad campaign for its Weetabix Chocolate Spoonsize cereal tomorrow to emphasise its energy credentials.
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NewsTetley takes Tea Folk into baked aisle with sultana scones
Tetley tea is stepping outside the tea aisle for the first time with the launch of a range of fruit scones. A four-pack of Tetley Tea Folk sultana scones (rsp: £1.29), baked under licence by Haywood & Padgett, will launch into Asda…
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Heinz serves up new Pasta Pouch ad
Heinz has launched a new TV ad for its microwaveable meal range ‘Heinz Pasta Pouches’. The 30-second commercial, which first aired yesterday, aims to drive awareness and sales of the range which launched in July and will be backed up by 10 second cut downs.
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NewsAll About Foods recruits Kellogg’s McLaughlin
A former Kellogg's head of specialty has joined All About Foods as commercial director. Chris McLaughlin officially stepped into the position on Thursday after eight years at Kellogg's working in a number of sales and finance leadership roles the most senior...
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NewsCarte d’Or mini tubs aim to scoop success
Carte d'Or is looking to replicate the success of sister brand Ben & Jerry's mini-tub format with the launch of a miniatures range. Launched under Unilever's new My Carte d'Or moniker, the 200ml pots mini versions of the existing...