All Ambient articles – Page 92
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Heinz crosses its beans with silver
Heinz is flexing its marketing muscle in baked beans with a new £5m campaign.Half of the spend will go on TV activity breaking next week and building on previous executions featuring a Woody Allen-style bean talking about health...
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Beans are back in business
Premier Foods prompted some frenzied promotional and marketing activity last November with the £5m launch of Branston baked beans. For the first time in two years Heinz was forced to temporarily drop the price of baked beans in response...
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The drama is all in the can
The story of canned goods over the past year is more the stuff of a Hollywood screenplay than the tale of a category long branded as lacking any interest or flair.First we had the high-profile introduction of Branston beans into brand...
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Spam taps into its cult Python status
A limited-edition Spam with Stinky French Garlic variant is celebrating the canned meat brand's associations with comedy phenomenon Monty Python. Launched to coincide with next month's West End opening of the musical Spamalot, which is...
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Heinz counts on Numberetti range
Heinz is counting on the success of a new canned pasta range, which it believes will both improve numeracy among kids and give them a tasty meal. The company is launching Numberetti spaghetti, a numeric version of its Alphabetti line, to...
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HP baked beans back on shelf with less salt
HP baked beans are returning to the shelves after about four months' absence with a new recipe and updated packaging.Later this month, the beans will be reappearing on shelves with an improved recipe and reduced salt levels. They were...
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Just Juice cashes in on berry appeal
Del Monte is squeezing berries onto convenience store drinks shelves.Cranberry Just Juice joins the orange, apple and pineapple varieties already on sale, in both 200ml and one-litre cartons, at rsp 40p and 99p respectively. The...
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Baked beans are out in a healthy rethink
Hovis is ditching its wacky packaging to focus on health and better quality. The baked beans, tomatoes and cucumbers, featured on-pack since 2001, will make way for a more sophisticated look as part of a huge investment. RHM is...
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Premier Foods acquires Campbell
Premier Foods has agreed to buy the UK and Ireland businesses of Campbell Soup Company for £450m.The deal gives Premier Foods control of brands including Oxo, Batchelors, Homepride and Fray Bentos.In the year to end 31 July, 2005,...
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in the premier league
It has been a rollercoaster 18 months for Premier Foods, what with the Sudan 1 saga, takeovers of both Marlow Foods and Cauldron Foods, the launch of Branston Baked Beans and rumours of involvement in a potential bid for United Biscuits and...
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Spam: bacon is in the can
Spam fans can bring home the bacon from this month in the form of a limited edition of the canned meat.Spam with Bacon follows a black pepper limited edition, launched last year, that has performed so well that general manager Swen...
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Hain buys Linda McCartney
US natural, specialty and snack food company Hain Celestial Group has acquired the meat-free frozen brand Linda McCartney from Heinz for an undisclosed sum.The deal includes the Linda McCartney manufacturing facility in...
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Colgate and Heinz pull out the ammo in-store
The alcohol and grocery categories have been trading the top two places over the last four Promotrack analyses of in-store promotional activity in the major supermarkets. However, health, beauty, baby has maintained a steady position in...
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Colgate and Heinz pull out the ammo in-store
The alcohol and grocery categories have been trading the top two places over the last four Promotrack analyses of in-store promotional activity in the major supermarkets. However, health, beauty, baby has maintained a steady position in...
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News
Colgate and Heinz pull out the ammo in-store
Oralcare and hygiene are refreshing in-store promotional activity in health, beauty and baby, while Heinz is full of BeanzThe alcohol and grocery categories have been trading the top two places over the last four Promotrack analyses...
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News
Colgate and Heinz pull out the ammo in-store
Oralcare and hygiene are refreshing in-store promotional activity in health, beauty and baby, while Heinz is full of BeanzThe alcohol and grocery categories have been trading the top two places over the last four Promotrack analyses...
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News
World News - 3rd June 2006
Online retailer Amazon has launched a dedicated grocery section on its US site Amazon.com. The section offers more than 10,000 non-perishable bulk grocery items and includes brands such as Kellogg, Campbell's, Del Monte and...
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Heinz changing canned spaghetti pasta recipes
Heinz is changing the recipe of its spaghetti canned pasta portfolio for the first time in its 80-year history, in a bid to turn around the flagging category&'s fortunes.From next month, the company is changing the recipe of...
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Spam has it in the can
Chopped pork and ham brand Spam has formed an unlikely link with the World Cup with the launch of a limited-edition commemorative football can. Owner Hormel Foods has developed the World Cup 2006 can to offer football mad consumers...
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P&G's Woodward takes on Heinz UK presidency
David Woodward has been appointed president of Heinz UK and Ireland, replacing Jane Miller, who last month said that she would be stepping down from the role at the end of this month for personal reasons (The Grocer, April 22,...