All Ambient articles – Page 98
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Join the club
Four more banana importers and ripeners have joined the Banana Promotion Group, previously consisting of Fyffes, Geest, JP/Dole and Del Monte. Newcomers are Keelings, Bristol Fruit Sales, M&W Mack and S H Pratt. Budgets for the 1997 generic...
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Mum knows best
Heinz is launching a range of babyfood dishes created by 17 mums.The Mum’s Own portfolio is made up from recipes entered in a competition last year and each variety features the name of the mum who developed the dish. The range...
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Kids key in Heinz health rules
Heinz began distributing new global marketing guidelines this week to ensure all its advertising promotes the “healthful consumption” of its products.The guidelines, going to all Heinz units and affiliates, include a recognition of the fact...
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Heinz adds a touch of mother
Heinz has turned to mother for its latest babyfood range.No fewer than 17 mums have provided the recipes for a new new Mum’s Own savoury portfolio. Rolling out now, the jarred offerings are based on dishes entered into a Heinz competition...
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New pineapple from Del Monte
A new variety of long life pineapple has been unveiled by Fresh Del Monte.The Del Monte Honey Gold is described as having a smooth, distinctive bright yellow exterior, a refreshing, slightly sweet flavour and intense aroma and features a...
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TV ad debut for Heinz Soup Cups
Heinz Soup Cups will make their small screen advertising debut in a six-week campaign starting on Monday (October 13).Two executions account for part of the new brand’s £5.5m support budget and will feature the strapline ‘Real soups on the...
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Princes buys Crest juice
Dairy Crest has sold its own label chilled juice business in Kidlington to Princes as part of its strategy to focus on added value and branded operations.The £11m deal follows the closure of its butter and powder ingredients business in...
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Dairy Crest sells juice plant
Dairy Crest has sold its chilled drinks business to Princes for £11m to focus on developing its spreads and flavoured milk.Dairy Crest said the sale of own label juice operations at Kidlington, Oxfordshire, would incur a one-off charge of...
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Youthful Virgin turns sour
Princes Soft Drinks is broadening its repertoire with a new Sours range of thirst quenchers under the Virgin banner.The company, which makes the Virgin range of drinks under licence, will roll out the new Sours range in three flavours next...
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Heinz raises aspirations
Heinz is giving consumers the chance to win a new home in a £3.5m promotion running across its core canned range.Four new houses are up for grabs in the offer, which kicks off next month and runs until April 2004. Support will come in the...
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Proof of subsidy, as if it were needed
from J Spencer, Spencer of Wells, SomersetSIR; I read with interest your article about the increase in the price of Heinz baked beans, in which Sainsbury, Tesco and Waitrose had all raised their prices from 34p to 38p while Morrisons...
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Cirio business as usual in UK
Cirio Del Monte has reassured UK customers its European business will not be affected after Cirio’s Italian business filed for bankruptcy.A spokesman said the Northern Europe and International business units have their own direct lines of...
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Huse to step into sales director shoes at Heinz
Sean McAllister Heinz has appointed David Huse as area sales director for the UK and Ireland following the retirement of Mike Dries. Dries had worked at Heinz for over 37 years and was well recognised in the grocery industry. He started his...
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Huse to step into sales director shoes at Heinz
Sean McAllister Heinz has appointed David Huse as area sales director for the UK and Ireland following the retirement of Mike Dries. Dries had worked at Heinz for over 37 years and was well recognised in the grocery industry. He started his...
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Year-round continuity
A leading potato packer has managed to ensure year-round UK supply for main crop potatoes. Tesco supplier Branston potatoes has already begun lifting Marfona three weeks earlier than usual thanks to improved techniques. Field director David Nelson...
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Jenks brokers in MBO
Jenks Sales Brokers has been acquired from McCormick UK in a multi-million pound management buy-out by MD Mike Timms and commercial director Ross Beattie. The sales and marketing company, which handles key brands including Del Monte, Benecol,...
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Princes corned beef gets ringpulls
Princes Foods is claiming a first in the corned beef arena by launching easy open cans.
The company said a new ringpull format had been developed in response to DTI findings that traditional key openings were a frequent source of injury in the… -
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Sharper NPD at Heinz
Heinz has redefined its new product development process as it seeks to re-energise its European business and drive category growth. Heinz Europe president and CEO Joe Jimenez said the company wanted to increase its success in NPD. "The...
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Upside of going upside down
Siân Harrington Heinz is to put £4m behind the launch of a Top Down Tomato Ketchup, designed to tap into the three-quarters of consumers who store ketchup upside down. The newcomer, which will have full distribution by next month, contains a...