All Ambient articles – Page 99
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Upside of going upside down
Heinz is to put £4m behind the launch of a Top Down Tomato Ketchup, designed to tap into the three-quarters of consumers who store ketchup upside down.The newcomer, which will have full distribution by next month, contains a mechanism which...
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Princes adds tuna value
Princes Foods has joined forces with the Slimming World brand to launch its first range of added value tuna products. Six products make up the initial offering with typical recipes including tuna with a lime and black pepper dressing and tuna in...
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A ROUND-UP OF THE HOTTEST RECENT ACTION IN FMCG
ice cream war n Competition in ice cream looks likely to get heated as Del Monte makes its debut in the the market, and Masterfoods and Nestlé have new products. n The news follows Wall's pledge to back its range with £20.5m. n...
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Complan's morning oats
Nutritional drink brand Complan is getting its healthiest round of support for 20 years with a £1m push. The brand, now controlled under a joint venture between Heinz and Saatchinvest, will benefit from national radio sponsorship, a new website,...
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Heinz gets 5-a-day way
Heinz has won a landmark ruling in its battle to position some canned goods as contributing towards the recommended five daily portions of fruit or vegetables. Ad watchdogs this week threw out complaints by campaigners at the Food Commission...
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Princes leaps into the fray
Mary Carmichael Princes is making its debut in canned pies, a move which takes it into territory dominated for decades by the Fray Bentos brand. Rolling out now, the four initial recipes Beef n' Beer, Steak & Kidney, Minced Beef &...
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Buyers name top suppliers
Buyers from across the grocery industry have identified their best suppliers of branded goods as part of an exclusive survey by this magazine, the results of which are published this week. Coca-Cola Enterprises, Diageo, Heinz, Kimberly-Clark,...
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Heinz sauce goes blue
HJ Heinz has added a limited edition Stellar Blue ketchup to its lineup of coloured sauces Stateside.The global food giant has so far sold the ketchup in red, green, purple, pink, orange and teal and said it would produce 500,000 of the blue...
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Bogofs work for Princes
Asda continues at the top of the fascia chart this week with a wide variety of multibuy offers and price promotions. Sainsbury improves its position, moving up to number two and forcing Morrisons down by one place. Sainsbury also makes...
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Heinz to close pizza operation
Heinz is pulling out of pizza manufacturing and ditching its Main Street Bistro frozen ready meal range only a year after its launch because, it says, both areas “failed to meet expectations”.The closure of the company’s Grimsby pizza plant...
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Heinz squeezes more from UK
HJ Heinz said the group’s market share for its iconic Heinz beans grew to more than 51% in the UK during the third quarter and its ketchup market share increased to more than 70%.Heinz posted a fall of 1.9% in group sales volume fell as the...
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Del Monte entry stokes ice cream war
Simon Mowbray Competition looks set to heat up in the ice cream market with big brand launches under the Masterfoods, Nestlé and Del Monte banners all being announced this week. The flurry of activity follows Wall's pledge earlier this month...
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Wine brands are called to arms
Rosie Davenport The number of wine brands on the market could be substantially reduced unless producers learn from fmcg heavyweights like Heinz, a leading supplier has warned. John Mills, MD at Grants of St James's Wines, which owns the...
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Baked Bean for a laugh
Walkers has confirmed it is to add a limited edition Baked Bean flavour to both its crisps and Monster Munch ranges to help raise funds for Comic Relief. It plans to back the newcomers with a burst of TV ads starring brand ambassador Gary...
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Heinz sales squeeze ahead
HJ Heinz said its ketchup shipments were ahead 17% Stateside boosted by the success of its new upside down Easy Squeeze bottles for the sauce.Group sales for the second quarter rose rose 6.4% to $2.6bn from $2.4bn a year ago, while Heinz's...
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Chilled in the frame
Plenty of familiar brands have changed hands in the past six months as the larger groups continue to focus on their strengths and sell off non-core divisions.Nestlé's ambient business (including Crosse & Blackwell, Branston and Sarson's) has...
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Salad Days
Crosse & Blackwell claims to be master of the reduced fat salad cream sector with its Waistline range holding a 33% share outselling Heinz Weightwatchers almost two to one. Sales of reduced fat salad cream are up 13% in the year to date following...
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A lighter touch with alternative offerings
Health is one of the most important drivers of consumer behaviour in the 21st century, says Matthew Cullum, senior brand manager at WeightWatchers for Heinz. "Up to 15% of the population is trying to lose weight at any one time and 75% of consumers...
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Don't lump us in with the temps!
from John West, director, Red Retail Interim Sir; re Simon Howard's Careers File article (The Grocer, November 2, p60). I wonder if he really understands what makes an independent professional? He wrongly groups all those who work as...
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Cans take five
New Zealand canned fruit and veg supplier Heinz Wattie's is pushing the five-a-day message on canned products. The company is using a new symbol to prompt customers who were unaware that canned fruit and veg count towards the recommended amount....