All analysis & features articles – Page 213
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Analysis & FeaturesCarlsberg canned: Why did Tesco ditch the Danish lager?
Carlsberg’s removal from Tesco last month could cost the brand £60m a year in lost sales. So what went wrong and what’s next for the brand?
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Analysis & FeaturesSpilt claret: Lidl launches second big posh booze push
Lidl has snapped up 5% of Bordeaux’s output for its latest ’claret offensive’. But can the retailer silence the wine snobs?
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Analysis & FeaturesRevealed: What the booze aisle can learn from the French
We’ve set design agency Sheridan & Co a creative challenge: redesign the BWS fixture and encourage shoppers to trade up. Here’s what they came up with…
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Analysis & FeaturesRevealed: Lager brands are booze's biggest ad spenders
San Miguel has enjoyed the greatest surge in ad spend of the past year, says Ebiquity. So is it leaving its rivals in its dust?
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Analysis & FeaturesSmirnoff, Absolut and own label vodka shine online
Standing out on the virtual shelves of retailer websites is crucial. So we’ve teamed up with Brand View to reveal the most web savvy vodka brands…
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Analysis & Features
Share? Pah! Half of drinkers guzzle 660ml beer bottles solo
An exclusive consumer poll for The Grocer reveales just how many of us are boozing at home alone. But do we realise how much we’re drinking?
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Analysis & FeaturesBuyers: Posh wine, craft beer & fancy spirits will boom in 2016
We quiz buyers from Lidl, Booths and Budgens on the past year in booze, and what’s in store for 2016…
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Analysis & FeaturesChilli beer and lime wine top our global top 10 launches
We’ve teamed up with Mintel to scour the world’s booze aisles for the best latest launches. Here’s what we found…
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Analysis & Features10 Things You Need To Know About... Alcohol
For our latest digital feature, we’re popping the cork on Britain’s booze market. So sit back and sup up an extra large measure of market analysis, consumer research, retailer views and more…
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Analysis & FeaturesReckitt Benckiser's consumer health focus pays off
Sore throats, flu and acne aren’t often cause for autumn good cheer, but Reckitt Benckiser pepped the City back up
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Analysis & FeaturesMark Price: the legend, legacy - and legwork for Rob Collins
As Mark Price signals his intent to take over as chairman of Channel 4, how will the MD of Waitrose be remembered?
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Analysis & FeaturesTesco Pizza Subs - Baked Beans: acid test
Baked bean sales may be down 3% year on year but they remain a significant part of our national diet
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Analysis & FeaturesSMP hits 10-year price low in wake of milk glut
UK skimmed milk powder prices hit a 10-year low in August as producers sought to convert plentiful supplies of raw milk into powder
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Analysis & FeaturesOreo Peanut Butter Flavour: acid test
More than 100 years old in their US homeland, Oreos have been officially available in the UK since 2008
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Analysis & FeaturesConfectionery brands run fewer Halloween offers in till aisles
There’s blood in the shopping aisles – and we’re not talking about brutal range rationalisation
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Analysis & FeaturesFacebook and the art of selling through social media
Facebook’s latest e-commerce venture offers great opportunity for fmcg brands - if they get the user experience right
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Analysis & FeaturesWalmart shows it is not only the UK supermarkets fighting structural change
Walmart’s catastrophic earnings downgrade last week was a shock to Wall Street, but Walmart’s problems are by no means unique.
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Analysis & FeaturesTesco's Brand Guarantee doesn't mask need for offers
Will Tesco’s new Brand Guarantee enable Tesco to dial down promotions?
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Analysis & FeaturesCity News: Unilever shares jump but emerging markets outlook uncertain
Unilever shares hit their highest levels since early August on Thursday
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Analysis & FeaturesWill Tesco nail loyalty with instant money guarantee?
The first meaningful innovation by Tesco in a long time.” That’s HSBC analyst Dave McCarthy’s verdict