Asda news and analysis
Asda is the third-largest supermarket in the UK, present in both large-format superstores and Express convenience stores. It is known for its value-led approach, including the 'Asda Price' and 'Rollback' campaigns. The Grocer covers Asda with news, analysis, insight and opinion, including pricing comparisons through the Grocer 33, strategic changes, and performance updates.
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Grocer 33‘Great leaders create more leaders’: Asda Southgate boss on winning affluent shoppers
Store manager Yamoah Kusi-Mensah on shouting about value to win over a wealthy catchment, fixing availability with ‘Ops Clock’ and his ambition to give Southgate an M&S-style feel
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Grocer 33Asda comes out top in north London supermarket battle
In this region of conspicuous affluence, it was Asda that picked up a rare win and completed a service and price double in our Green Week special
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Grocer 33Asda offers cheapest shop as inflation hits green goods hard
Our selection of organic, British, plant-based and other products with green credentials cost 5.6% more than a year ago
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NewsAsda pilots new ‘Rewards Plus’ feature in latest loyalty expansion
Scottish shoppers will be able to unlock additional spending cash pots and fuel savings throughout October under the latest loylaty pilot
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Comment & OpinionRetailers need to stop taking British farmers for granted
Retailers – who often boast about their desire to ‘back British’ – are not walking the walk. Retailers must pay fair prices on top of their long-term contracts
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NewsOne Planet Pizza debuts frozen ready meals trio in Asda
The frozen ready meals range is made at a specialist small-batch plant in Blackpool
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NewsMorrisons cuts price of meal deal by 10p in food-to-go expansion
It makes Morrisons’ meal deal the ‘cheapest on the market’, the supermarket said
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NewsAldi tops UK supermarket ranking for use of sound and music
UK supermarkets performed poorly versus global rivals, with only Aldi appearing in the top third of the table of 100 supermarkets around the world that were assessed.
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Grocer 33Asda continues streak as cheapest supermarket and widens margin
Asda had the highest rate of inflation this week but still landed the win
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NewsAsda brings back fuel discount for loyalty scheme members
Asda first introduced the offer in July, linking its Rewards app and its petrol forecourts for the first time
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NewsAsda to roll out InPost parcel lockers to 700 stores nationwide
It is the latest in a long line of parcel delivery partnerships with supermarkets
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Grocer 33Asda’s narrow pricing win thanks to EDLP and price cuts
Asda led on price for seven items in our basket, matching a further seven
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News‘Exceptionally strong buyer demand’ outstripping supply of c-stores
Both convenience and forecourt sectors are seeing ‘exceptionally strong buyer demand’, according to property advisor Christie & Co’s 2026 Retail Market Review
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NewsAsda back in growth over 12 weeks for first time since March 2024
Sales at Asda were up by 0.1% year on year in the 12 weeks to 6 September
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Grocer 33Asda is cheapest supermarket for back to school shopping trip
Asda was cheapest for 15 of the items on our list, exclusively so for nine
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NewsMorrisons backs local charities with £1m community spaces fund
Morrisons will offer grants to local charities hoping to make ‘capital improvements’ to their spaces or buildings
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NewsAsda completes rollout of 1.2 million ESLs across Express estate
The technology has replaced the manual task of swapping out over 120,000 paper price tickets per week
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NewsVolume sales tell different story of Asda and Aldi’s performance
The Worldpanel numbers are ammunition for Aldi CEO Giles Hurley after he was branded ‘desperate’ for attacking rivals’ loyalty schemes
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NewsAsda passes psychological ’milestone’ with first sales growth for two years
The supermarket’s latest Q2 and Q3 performance shows that it had entered the ‘foothills’ of recovery, said executive chairman Allan Leighton
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NewsJoybuy encourages shoppers to scan supermarket receipts to earn loyalty points
Users can upload up to five receipts a month, earning points equal to 2% of their supermarket basket total.