Premium drinks distributor London Cellar has secured exclusive distribution rights to Aussie craft brewery Little Creatures.
The brewery’s flagship beer Little Creatures Pale Ale (5.2% abv) is now available via London Cellar, with plans to make the brewery’s full range more widely available further down the line (rsp: £2.09/330ml).
The brand had “ambitious growth plans” for the UK over the next few years, said Little Creatures UK market manager Jolanda Bossers.
London Cellar MD John Hadingham added: “We are looking forward to giving it a renewed focus within the on and off-trade markets.
“It is a quality range which we have long admired and, with the current consumer thirst for world beer, we believe now is the ideal time to increase its distribution within the UK.”
No comments yet