Kerrygold butter sales in US boosted by grass-fed factor

Strong growth in the butter and cheese categories has put the US division of Irish dairy co-op Ornua on target for volume growth of more than 30% this year, it has claimed.

Kerrygold is now the third-ranked butter in terms of sales in the US market, up from fifth place in 2014, and with revenues up by 60% over the past 12 months, said Ornua Foods North America, while Kerrygold Dubliner cheese has also enjoyed a strong year by becoming the number one specialty cheese in dollar sales.

Ornua North America president Roisin Hen­nerty said the Kerrygold brand had benefited from an increasing consumer awareness of the nutritional benefits of butter from grass-fed cows.