Category reports – Page 92
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Category Report
Brandwatch Mintel category report: chocolate confectionery
Confectionery: countlines rule The chocolate confectionery market was worth an estimated £3.8bn in 2000, an increase of 17% on 1995. The sugar confectionery market was worth £1.7bn, accounting for around 30% of total confectionery sales....
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Category Report
Brandwatch Mintel category report: Organic food
Organics: a receptive audience The growth of the organic food market has been fuelled by food related scares such as pesticide residues, GM foods and cancer risks. Each of these has urged consumers to further embrace organic labels. Mintel valued...
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Category Report
Brandwatch Mintel category report: "in car" food and drink
Dashboard dining drives sales With 28 million cars on the road by 2000, it is not surprising there has been a noticeable increase in eating on the go. The potential market for dashboard dining is growing in line with the growth in the use of...
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Category Report
Brandwatch Mintel category report: UK wine market: growth of
The UK wine market is currently prospering at 7% per annum. Between 1995 and 2000, sales of red wine increased from 280 million litres to an estimated 445 million litres, overtaking white wine's larger share in volume sales. Wine sales are growing...
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Category Report
Brandwatch Mintel category report: Vitamins/mineral suppleme
Despite the negative effect of the media on the efficacy and promotional bloodline of the vitamins, minerals and supplements manufacturers, the market gained a real growth of 5%, over 1999 with a value of £365m in 2000. The sector had its worst...
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Category Report
Brandwatch Mintel category report: TV snack foods
Informal eating/TV snack foods The television set has a virtually universal presence in UK homes. Some 98% of adults own or have access to a TV, and the average number of TV sets per household has increased to two, up from an average of 1.75 sets...
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Category Report
Brandwatch Mintel Category report: Washing detergents/laundr
The total market for washing detergents and laundry aids was valued at £1.2bn in 2000. New product development and related advertising and promotion have been key features in maintaining consumer interest in what are basically commodity products....
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Category Report
Brandwatch Mintel category report: Sanpro
Promotions drive volume Modern women's need for sanitary protection varies and therefore wide ranges of sanitary protection products are essential to their comfort and performance. The key driver of demand for sanitary protection products is, of...
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Category Report
Brandwatch: Mintel category report: nappies
Nappies: mums have more cash The battle for babies' bottoms in a dwindling consumer base is being fought largely via new product development. Birth rate and population trends are of course the major drivers of market volume sales of nappies. The...
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Category Report
Brandwatch Mintel category report: Crisps, snacks: innnovati
The general trend towards casual eating and away from formal mealtimes, including lighter packed lunches, has benefited crisps and snacks. Young children enjoy interesting textures, pronounced flavours and cheap prices. Teenagers and young...
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Category Report
Brandwatch Mintel category report
Soup: popular but NPD essential Soup continues to enjoy very high levels of household penetration, with nearly 84% of housewives serving tinned soup. Volume consumption however, has declined over the last ten years. Nevertheless, this stabilised...
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Category Report
Brandwatch Mintel category report: St Valentine's Day
St Valentine's Day who spends? The most common type of consumer is the Understated Romantic. They are least likely to buy any products/services and feel St Valentine's Day is too commercial. The Budget Romantics agree that St Valentine's Day is...
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Category Report
Brandwatch: Mintel category report: Milk
Milk the household market Penetration of milk in the household market has almost reached saturation point. The 1990s saw a shift away from whole milk towards semi-skimmed milk to the point where semi-skimmed now accounts for more than half of...
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Category Report
Brandwatch: Mintel category report: Sun protection/aftersun
The British suncare market is, of course, strongly influenced by the British weather. Several poor summers in recent years have produced lower than expected sales for many companies. Indeed, such summers have deterred consumers from using sun...
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Category Report
Brandwatch: Minetel category report slimming foods
ways of losing weight Base: 1,026 adults All % Exercise more regularly 60 Cut down on fat 50 Cut down on chocolate 33 Cut down on sugar ...
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Category Report
Brandwatch: Mintel category report: Slimming foods: sales sl
The market for slimming foods has maintained steady growth between 1995 and 1999. Even when inflation is taken into account, sales have continued to rise. The British consumer continues to get fatter. In 1993, the average weight of an adult man...
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Category Report
Brandwatch: Mintel category report: Cold / flu remedies & de
The total UK market for cold and flu remedies and decongestants is estimated to be worth £174m in 2000, having increased by 37% since 1995. Cold and flu remedies, worth an estimated £106m in 1999, account for the mainstay of the market....