Cawston Press

Cawston aims to triple sales from £6m to £18m

Cawston Press is launching its first canned products as it looks to triple the size of its business.

The Kettering-based business is aiming to grow sales from £6m to £18m in the next three years, fuelled by innovation including Rhubarb and Cloudy Apple sparkling canned soft drinks next month.

Six-can multipacks (rsp: £4.99) will launch into Waitrose and Booths, while WH Smith and Whole Foods Market are taking single cans (rsp: 99p).

Sales director Dan Broughton claimed its sparkling soft drinks would add an incremental £10m to UK sales of fruit carbonates by 2017 as consumers sought higher quality, more natural soft drinks.