Red Tractor slams ASA after advert banned for ‘misleading’ consumers

red tractor farmed with care advert

Source: Red Tractor

The farm assurance scheme’s advert, last aired in 2023, was found by the ASA to have misled consumers over its environmental standards

Red Tractor has slammed the Advertising Standards Authority after the regulator made a “fundamentally flawed” decision to uphold a complaint against one of its adverts by campaign group River Action.

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